On the opening of the ILSI Biomed Israel 2011 week (Monday, May the 23rd, 2011), President Peres has announced the launch of a new international centre in Israel, set to conduct brain research and to promote the neuro–technology field. Registered as a non–profit association, the centre will be headed (voluntarily) by entrepreneur Dr. Rafi Gidron, one of the entrepreneurs and founders of Chromatis, which, in the year 2000, was sold to Lucent for $ 4.8 Billion, together with representatives of the Israeli life science industry, senior academists, medical doctors, the Chief Scientist and the office team of the President of the State of Israel.