LANSDALE, Pa.--(BUSINESS WIRE)--Microsoft Corp. has named Merck and Company, Inc. and ProtonMedia winners of the company’s Life Sciences Innovation Awards 2010. The awards, announced at the Drug Information Association’s (DIA) 46th annual meeting in Washington, D.C., were given in recognition of innovative solutions in the pharmaceutical and life sciences industry. The awards honor companies that have demonstrated the successful application of available software and devices to revolutionize medicine, bring therapeutic breakthroughs to market faster, fight serious ailments, improve health, and enhance people’s quality of life. Microsoft recognized Merck’s innovative use of ProtonMedia’s ProtoSphere 3-D virtual environment to hold the pharmaceutical industry’s first virtual scientific poster session.