AUSTIN, Texas, Nov. 29 /PRNewswire/ -- The publishers of TEXAS MONTHLY and Key Professional Media, Inc., released the first annual list of Texas Super Doctors, which will reach more than 2.4 million readers this month. Texas Super Doctors are the top physicians in their respective practice areas, selected by their peers and verified by the Key Professional Media research staff. The list will be included in the December 2004 issue of TEXAS MONTHLY as a special advertising section.
“This is one of the few times in our 31 years that we’ve worked with an outside publisher on content,” says Lorelei Calvert, senior vice president, general manager of TEXAS MONTHLY. “We believe this will be an invaluable consumer resource for the marketplace.”
The Super Doctors selection process began in spring 2004, when Key Professional Media mailed a survey to more than 52,000 Texas physicians, asking them: “To whom would you refer a loved one or one of your patients for medical diagnosis and/or treatment?” After tallying their replies, the Key Professional Media research team also identified Texas doctors who had achieved special recognition from their peers or had demonstrated other indications of expertise. The researchers made sure each physician is properly licensed and has no history of disciplinary action. In the end, Key Professional Media selected a list of Texas Super Doctors in 20 specialty areas.
“We take great pride in the credibility of our list,” says Key Professional Media publisher William White. “We are confident that we offer the most comprehensive and accurate list of top doctors in Texas.”
Facts about Texas Super Doctors: -- The average number of years in practice is 22. -- The #1 practice area is internal medicine. -- The #2 practice area is obstetrics and gynecology. -- 39% practice in the Dallas-Fort Worth area. -- 31% practice in the Houston area. -- 24% practice in central Texas.
Key Professional Media publishes Texas Super Doctors, Texas Super Dentists, Texas Super Lawyers and Texas Super Real Estate Agents as special sections in TEXAS MONTHLY. Key Professional Media also publishes bimonthly Law & Politics magazines in Minnesota and Washington, as well as annual Super Lawyers lists in special advertising sections in leading city and regional publications in 10 states. Minnesota Law & Politics, the flagship magazine, has been published since 1990.
Founded in 1973 by Michael R. Levy, TEXAS MONTHLY has a paid circulation of 300,000 and is read by more than 2,400,000 people each month -- one out of seven Texas adults. TEXAS MONTHLY is published by Emmis Publishing, L.P. Emmis owns and operates television and radio stations and other regional magazines.
Key Professional Media, Inc.
CONTACT: Cindy Larson of Key Professional Media, Inc.,clarson@keypromedia.com , +1-612-336-7681