Genovis Switches To Pure Direct Sales Of All Products In The U.S.
Published: Mar 05, 2014
Genovis is switching to direct sales in the US in 2014 and as of today full customer support is available during US business hours. The company is represented in the US by John M. Lindsay, VP of Sales and Marketing North America and Philip Onigman, Director of Technical Marketing. “Our products are unique and have gained acceptance in the market over the past two years, so it is strategically important to have a presence and maintain direct relationships with key customers and Key Opinion Leaders (KOL). The distributors have been an asset to Genovis in the initial commercialization phase. The transition to direct sales will enable us to make better use of our resources and be more effective in the sales process, which benefits both Genovis and our customers,” says Sarah Fredriksson, CEO Genovis.
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