Medical News Today -- 'Maximising Health Gain Through Community Pharmacy' is the title of two jointly badged publications from pharmacy organisations CCA, NPA, RPSGB, PSNC and AIMp. The documents, which were produced in collaboration with the NHS Alliance, were launched to the NHS this week, as part of a strategy to promote the role of pharmacists to commissioners, managers, general practitioners and others in primary care. The documents also seek to influence the commissioning of pharmacy services by PCTs under World Class Commissioning and the integration of pharmacy into Practice Based Commissioning (PBC).