The COVID-19 pandemic is playing out its impact in the premenstrual syndrome treatment market.
Telemedicine and Mobile Apps Create Business Opportunities during COVID-19 Pandemic
The COVID-19 pandemic is playing out its impact in the premenstrual syndrome treatment market. Women are stocking up on menstruation products such as cups, sanitary napkins, and tampons due to uncertainties surrounding the demand and supply of goods. Hence, manufacturers in the premenstrual syndrome treatment market are adopting agile supply node networks to adapt to volatility in demand and supply. The increasing number of individuals is avoiding trips outside of the house to limit the exposure to COVID-19. Thus, manufacturers should diversify their supply chains via eCommerce to broaden their revenue streams.
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The trend of telemedicine is gaining strong business grounds during the COVID-19 pandemic. Pharma companies are increasing their production capacities in antidepressants, hormonal contraceptives, and nonsteroidal anti-inflammatory drugs (NSAIDs) to avoid supply shocks in pharmacies. Healthcare companies are now scaling growth opportunities in mobile apps, which help provide psychological support to women.
Micronutrient Supplements Ease Anxiety and Depression Caused by Premenstrual Syndrome
Women are susceptible to adverse events caused due to the administration of antidepressants, diuretics, and nonsteroidal anti-inflammatories. Hence, manufacturers in the premenstrual syndrome treatment market are focusing on vitamins supplements and herbal medicines to ease premenstrual syndrome (PMS) in women. On the other hand, acupuncture products are gaining prominence in pain management.
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Supplements made from micronutrients such as calcium, magnesium, vitamin B6, and potassium are being highly publicized for effective management of premenstrual syndrome. However, many supplements are not regulated by the FDA (Food & Drug Administration) and may interfere with prescription medications. Hence, companies in the premenstrual syndrome treatment market are educating women to seek a doctor’s consultation to avoid risks of the side effects. Mood-boosting supplements induced with vitamin B6 are in high demand. Organic chasteberry in nutritional supplements is gaining popularity for easing anxiety and depression.
CBD Products Ease Uterine Cramps and Minimize Mood Swings
Apart from antidepressants and nutritional supplements, CBD (Cannabidiol) products hold lucrative growth opportunities for manufacturers in the premenstrual syndrome treatment market. Analysts at the Transparency Market Research (TMR) opine that CBD is projected to be the next billion dollar industry alongside artificial intelligence and machine learning. As such CBD is gaining global recognition for the management of mood imbalances and improves resilience among women. Pharma companies are boosting their R&D muscle in CBD products, since this drug minimizes uterine cramps and delivers muscle relaxation.
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Companies such as Radical Roots, Vena CBD, and Maxine Morgan are gaining popularity in the premenstrual syndrome treatment market for their offerings of topical CBD products, ingestibles, and even suppositories. Products with full-spectrum hemp extracts are being designed to minimize symptoms of mood swings and anxiety. CBD products act as pain relievers, owing to their anti-inflammatory properties.
Skincare Products and Mobile Apps Hold Lucrative Business Opportunities for Pharma Companies
Premenstrual acne is one of the most common health issues faced by women. Pharma companies in the premenstrual syndrome treatment market are taking giant strides to innovate in new formulations for skincare products to scale their business. Manufacturers are developing products that are low in toxins and help maintain appropriate pH balance of the skin. Breakthrough mobile apps such as Think Dirty are contributing toward the growth of the premenstrual syndrome treatment market, since these apps enable facial and body scanning to help women make safe product choices.
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Pharma companies are witnessing growth potential in mobile apps, which help to boost skincare product sales. They are manufacturing premium-quality products in sunscreens, as even light sunburns are pro-inflammatory, thus causing acne flare up. Companies are developing medicines that relieve women from stomach distress, since indigestion is one of the main causes of premenstrual acne.
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