Publicis Selling Solutions Enhances Specialty Sales And Emerging Pharma Offerings; Change Calls For Key Management Appointment

LAWRENCEVILLE, N.J.--(BUSINESS WIRE)--March 30, 2005--Publicis Selling Solutions (PSS), a Publicis Healthcare Communications Group (PHCG) company, today announced enhanced offerings to fulfill the growing demand for their specialty sales and emerging pharma selling solutions. The change has also led to the appointment of Larry Green as Senior Vice President, Business Development and Specialty Sales to spearhead and build the company’s current portfolio of service offerings in this area. Larry’s extensive executive-level experience in pharmaceutical sales and marketing includes establishing, leading and expanding multiple sales forces in specialty markets, including hospital, institutional, managed care, and primary care. He also has significant new product launch experience and extensive therapeutic expertise. Larry has led strategic sales operations functions, including sales analysis, sales force effectiveness, and incentive compensation for top-tier companies like Bristol-Myers Squibb and is also responsible for leading the successful turnaround for all sales and sales operations as Vice President of Sales, Diabetes at Novo-Nordisk Pharmaceuticals.