Cynosure Offers NEW “Laser Advantage Practice Success Program”

CHELMSFORD, Mass., Oct. 26 /PRNewswire/ -- Cynosure, Inc., a leading developer of laser and light-based solutions for aesthetic medicine, announced today that it now includes the “Laser Advantage Practice Success Program” free with the purchase of every new Cynosure laser and light-based system.

This exclusive value-added service is being made available through a special arrangement with California-based Laser Advantage, a leading consultancy firm that focuses exclusively on helping physicians successfully launch and operate aesthetic clinics.

“We are very pleased to be able to provide this level of support to our customers in a way that helps ensure the success of their aesthetic clinics,” said Marina Kamenakis, Cynosure Vice President of marketing. “Laser Advantage’s principals have a proven track record not only of assisting more than 100 physicians and entrepreneurs in establishing successful clinics, but in the creation and management of their own clinics as well. Laser Advantage’s proven business formula eliminates the pitfalls often encountered during the first-year of clinic operation.”

The standard “Laser Advantage Practice Success Program” provides customers with a detailed roadmap and all the materials required to launch -- and run -- an aesthetic clinic. The program includes a full array of forms, standardized procedures, office and technical protocols, consent forms, phone scripts, and marketing materials in a manual and on a simple-to-use CD. Thirty days of phone consultation is also included.

A Premier version of the “Laser Advantage Practice Success Program” is also available for an additional fee. With this expanded version, on-site consultants will personally guide Cynosure customers in three key areas: establishing, marketing, and managing the business. The program elements are customized for the practice, including demographic analysis and marketing materials. This version includes 90 days of phone consultation after completion of training.

“We are very pleased to be partnering with Cynosure,” said Neil Blanchard, President, of Laser Advantage. “What sets Cynosure apart is that they provide not only the best technology, but also comprehensive training and support. Adding the Laser Advantage Practice Success Program will further help physicians build their aesthetic practices.”

“Cynosure continues to provide its customers with extensive marketing materials to support its products,” said Kamenakis, “but today’s highly competitive environment has raised the stakes for physicians entering the aesthetic clinic business. Laser Advantage’s program brings together all the essential elements of an aesthetics business including business strategy, database and referral base development, patient care and education, paperwork, protocols, internet presence, and advertising.”

For more information on how Cynosure can help you make your practice more profitable, call 800-886-2966 or visit http://www.cynosurelaser.com/.

About Cynosure Inc.

Cynosure, Inc. develops, manufactures, and markets laser and pulsed-light technology products for the surgical, medical and aesthetic marketplace for worldwide distribution. The company produces an extensive line of products for laser hair removal, the treatment of cellulite, facial and leg veins, pigmented and vascular lesions, sun damaged skin and surgical ENT applications. The Company was founded in 1991 and has laser installations in 64 countries.

Cynosure, Inc.

CONTACT: Rebekah L. Lazarou of Cynosure, +1-800-886-2966 Ext. 377,RLLazarou@cynosurelaser.com