Apollo Endosurgery, Inc., a leading developer of innovative, less invasive healthcare solutions that allow patients to live a healthier life, today announced that it has selected W2O Group as its integrated marketing agency of record for the LAP-BAND® System. The appointment aims to bring to life the brand’s new positioning through a connected ecosystem of experiences across advertising, digital engagement and multi-channel marketing efforts designed to drive deeper engagement with its customers and patients.
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