Business Wire -- Nelson Marchioli, President and Chief Executive Officer, stated, “We are pleased with our results in the first quarter as we made significant progress on our primary goal of improving sales and guest traffic trends. Our Super Bowl promotional event, where we served approximately 1.9 million customers a free Grand Slam breakfast, was an overwhelming success and provided an opportunity for Denny’s to reconnect with lapsed users. We are encouraged by our sales improvement over the past few months and are continuing to focus on driving customers to Denny’s through value promotions and innovative new menu offerings.
