ACNielsen And Marketing Technology Solutions Announce Comprehensive New Research Service For The Pharmaceutical Industry

ACNielsen U.S., an operating unit of ACNielsen, a VNU business, and Marketing Technology Solutions (MTS), a leading consumer intelligence company, today announced the launch of TheraScore(TM), the most comprehensive longitudinal patient research service available to the pharmaceutical industry. The new service provides pharmaceutical marketers and researchers with a wealth of important new patient insights.