Cambridge Consultants Release: Advanced Breast Cancer Imaging Technology Takes Step Closer To Market
CAMBRIDGE, U.K., Oct. 12 /PRNewswire/ -- Cambridge Consultants Ltd. and TeraView Ltd. are working together with leading international surgeons to establish the best market entry strategy for TeraView's advanced imaging technology for breast cancer. TeraView is currently conducting a series of studies with Addenbrooke's Hospital, Cambridge, imaging healthy and cancerous tissues. By utilizing TeraView's technology, significant healthcare savings could be made worldwide by reducing the need for repeat surgery.
TeraView is the world's first company devoted solely to the exploitation of Terahertz radiation, which lies between microwave and infrared and represents the last unexplored region of the electromagnetic spectrum. Terahertz radiation is able to image in 3D, provide spectroscopic information and can distinguish between diseased and normal tissue. The potential benefits of the system include improved detection rates of unhealthy tissue during surgery, leading to a decrease in repeat surgery and morbidity.
"Our technology development is at a critical stage, and by performing this research study with Cambridge Consultants, a company with both the technical and commercial knowledge to understand the technology, we hope to see TeraView technology introduced into operating theatres within the next three years," comments Dr Don Arnone, CEO of TeraView.
Dr. Gerald Dunstan, Senior Business Consultant at Cambridge Consultants continues, "Lessening the need for a second procedure by using Terahertz imaging technology in the initial surgery will not only provide considerable health economic benefits, but may also provide improved recovery rates and a reduction in the trauma of treatment for the patient at an already trying time. By engaging with surgeons, we can develop, analyze and recommend a number of strategies to TeraView in order to help them achieve successful market entry for this exciting technology."
This technology has other applications, including security screening to detect weapons and non-metallic items hidden beneath clothing, which are not ordinarily picked up with conventional X-rays.
Dr. Simon Shohet, Group Leader of Cambridge Consultants' Business Consulting Unit concluded, "It's a great opportunity to work with TeraView on such an exciting technology. This type of project enables us to use our unique mix of strategic, commercial and technical consulting knowledge. We are always focused on delivering value for all our clients globally but it is very nice to be able to do this, in this instance, for our neighbor on the renowned Cambridge Science Park."
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Caption: Cambridge Consultants is working with TeraView to establish the best market entry strategy for its advanced breast cancer imaging technology.
About Cambridge Consultants
Cambridge Consultants Limited is a multi-disciplinary consulting organization providing services in design and development of innovative products and processes, and the provision of technology-based advisory and consulting services. With a team of over 200 business consultants, engineers and scientists, in offices in Cambridge (UK) and Boston (USA), we are able to offer solutions across a diverse range of industries, which also includes healthcare, life sciences, telecommunications, industrial and consumer products, automotive and aerospace.
Cambridge Consultants' Business Consulting Unit provides a diverse service offering, including strategy development, process development for NPD, business planning, road-mapping, strategies for market entry, market assessment, benchmarking, portfolio evaluation and due diligence for investment, merger, acquisition and initial public offerings.
The Business Consultancy Unit works with clients across a variety of sectors, including life sciences, pharmaceuticals, drug delivery, laboratory instrumentation and diagnostics and medical devices.
For further information, please contact: Neil Cooper, Press & Publicity Officer Cambridge Consultants Tel: +44 1223 420024 Neil.Cooper@CambridgeConsultants.com Diana Bolick, North American Marketing Cambridge Consultants (Boston) Tel: 617-532-4700 Diana.Bolick@CambridgeConsultants.com John Bradshaw, Finance Director TeraView Ltd Tel: +44 1223 435380 john.bradshaw@teraview.co.uk
Cambridge Consultants LtdCONTACT: Neil Cooper, Press & Publicity Officer of CambridgeConsultants, +44 1223 420024, Neil.Cooper@CambridgeConsultants.com; DianaBolick, North American Marketing of Cambridge Consultants (Boston),+1-617-532-4700, Diana.Bolick@CambridgeConsultants.com; or John Bradshaw,Finance Director of TeraView Ltd., +44 1223 435380,john.bradshaw@teraview.co.uk
Web site: http://www.cambridgeconsultants.com/