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Senior Director, North America Sales

Azenta Life Sciences
Remote - US
Start date
Jun 13, 2024

At Azenta, formerly Brooks Life Sciences, new ideas, new technologies and new ways of thinking are driving our future. Our customer-focused culture encourages employees to embrace innovation and challenge the status quo with novel thinking and collaborative work relationships. 

Azenta Life Sciences is a global leader in the life sciences space with headquarters in Burlington, MA, and offices and operations worldwide. We are a market leader in automated bio sample management solutions, Multiomics and Synthesis services across areas such as drug development, clinical and advanced cell therapies for the industry's top pharmaceutical, biotech, academic and healthcare institutions globally.  

We provide unparalleled capabilities with our lab analysis, sample management and storage services, informatics software, and consumables, with the largest installed base managing over 1 billion samples globally.

As a global leader in Multiomics and Synthesis services, Azenta Life Sciences, leads the way in providing superior data quality with unparalleled technical support to enable researchers around the world to advance their scientific discoveries faster than ever before.

How You'll Make an Impact

As a Senior Director, North America Sales at Azenta, you will play a pivotal role in driving our sales strategy and achieving revenue targets. Reporting directly to the VP of Global Sales for Multiomics and Synthesis, you will lead and mentor a team of Sales Directors and Managers while fostering a culture of high performance and customer-centricity. This role requires strategic thinking, strong leadership skills, and a passion for driving business growth.

The Senior Sales Director role requires expertise in developing sales strategies, expanding markets, fostering employee development, and collaborating cross-functionally within the organization. Additionally, the role demands proficiency in personnel development, accurate business forecasting, budget monitoring, and effective utilization of resources.

What You'll Do

  • Develop and execute strategic sales plans to achieve annual and quarterly revenue targets aligned with the company’s objectives and market dynamics.
  • Lead, mentor, coach and develop a team of Sales Directors and Sales Managers to drive performance, efficiency and exceed goals.
  • Establish and maintain strong relationships with key clients and strategic partners to drive business growth and expansion.
  • Analyze market trends and competitor activity to identify new opportunities and areas for growth. Stay abreast of industry developments, best practices, and emerging trends to maintain a competitive edge in the market.
  • Collaborate with cross-functional teams, including marketing, product development, product management and operations, to align sales strategies with overall company objectives.
  • Develop and execute sales training initiatives to boost team skills on solution selling and align with company benchmarks. Provide essential tools and resources for the sales team to attain their objectives effectively.
  • Provide regular performance evaluations, feedback, and coaching to sales team members to support their professional development and success.
  • Lead Sales Enablement by developing and refining sales processes, tools, and methodologies to enhance efficiency and effectiveness.
  • Represent the company at industry events, conferences, and networking opportunities to build brand awareness and foster strategic partnerships.
  • Lead charge of overseeing sales forecasts, metrics, and tracking systems to enhance performance and ensure alignment with strategic objectives. Monitor sales performance metrics, analyze data, and generate reports to track progress and pinpoint areas for improvement. Ensure accurate sales forecasting and pipeline management to support business planning and resource allocation.

What You Will Bring

  • Minimum required education: Bachelor's Degree in a Life Sciences related field; MBA preferred. Strong understanding of the Genomics industry challenges is needed and ability to develop high level of applications knowledge based on industry and segment focus (Pharma, Biotech, Government Agencies and Academia). Familiarity with most common Sequencing, Synthetic Biology, cell and gene therapies, and molecular biology lab techniques.
  • 12+ years of progressive experience in sales leadership roles for Life Sciences business, with a proven track record of driving revenue growth and building and managing high-performing teams. Proactive and results-oriented mindset, with a focus on achieving and exceeding sales targets. Proven experience managing $150 – 200M revenue responsibility.
  • This position requires a highly motivated and experienced professional with a proven track record in sales leadership and a deep understanding of the North American Life Sciences market. Strong business acumen and a deep understanding of sales strategies, methodologies, and best practice
  • Strong communication, negotiation, and presentation skills essential for effective interaction with both internal and external stakeholders. Must possess exceptional interpersonal and organizational abilities.
  • Strategic thinker with a results-oriented mindset and a focus on delivering exceptional customer experiences. Analytical mindset with the ability to leverage data to drive decision-making and sales performance improvements.
  • Proven ability to develop and execute strategic sales plans, analyze market trends, and identify growth opportunities.
  • Expertise and proven experience in designing and roll-out of sales compensation incentive plans.
  • Proven track record of leading sales leadership teams, delivering tangible results, and providing coaching and mentorship to sales professionals across all levels.
  • Proficiency at analytics, funnel management, CRM, forecasting and other sales tools.

Working Conditions/ Schedule

  • Requires the ability and willingness to travel extensively across North America for customer meetings, internal business gatherings, seminars, and conferences. This role necessitates flexibility for stays, accounting for up to 50% of the time. Additionally, occasional travel outside of North America may be expected.
  • Home office based.

EOE M/F/Disabled/VET

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