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Director, Retail Marketing - US Commercial

Moderna, Inc.
Princeton, New Jersey
Start date
Apr 7, 2024

Job Details

The Role

As the Director of Retail Marketing for the US Commercial team at Moderna, you will spearhead the retail marketing initiatives that propel our pharmaceutical products to the forefront of the industry. Your strategic acumen will be crucial in navigating the complexities of the market, creating impactful marketing strategies, and driving our business objectives forward. Your leadership will ensure that Moderna's innovative therapies are communicated effectively in the retail space, fostering growth and maintaining our commitment to revolutionize medicine.

Heres What Youll Do

  • Lead the development and execution of comprehensive retail marketing strategies for the US market to elevate product awareness, increase market share, and enhance sales performance.

  • Conduct in-depth market analysis to identify trends, competitive dynamics, and customer insights that inform strategic decision-making.

  • Collaborate with cross-functional teams, including sales, marketing, and product development, to ensure integrated and cohesive retail marketing efforts.

  • Design and manage targeted promotional campaigns, ensuring consistency and impact across digital, print, and in-store channels.

  • Oversee the retail marketing budget, optimizing spend for maximum return on investment and ensuring fiscal discipline.

  • Provide the sales team with robust training and sales tools to maximize their effectiveness in the field.

  • Ensure all marketing activities adhere to industry regulations and uphold the highest ethical standards.

  • Analyze and report on the performance of retail marketing initiatives, using data to drive future strategy.

  • Cultivate strong relationships with key retail partners, stakeholders, and customers, tailoring marketing approaches to their behaviors and preferences.

  • Champion the launch of new products in the retail environment by leading marketing efforts and embracing innovative techniques.

  • Uphold and enhance brand integrity across all retail marketing channels, safeguarding Moderna's reputation.

Heres What Youll Need (Minimum Qualifications)

  • A minimum of 10 years of pharmaceutical marketing experience, with at least 2 years of retail pharmacy marketing experience

  • Bachelor's degree in a relevant field.

  • Demonstrated proficiency in content development, campaign management, and data-driven strategy optimization.

  • Strong financial acumen.

Heres What Youll Bring to the Table (Preferred Qualifications)

  • A strong interest in vaccines and infectious diseases, with the ability to translate complex scientific information into accessible language.

  • Expertise in digital communications, utilizing innovative channels and platforms for effective messaging.

  • Strategic thinking with a knack for prioritizing tasks and delivering impactful results.

  • Exceptional project management skills, capable of juggling multiple initiatives simultaneously.

  • Solid business acumen and a thorough understanding of marketing regulations.

  • Influential leadership qualities, with the ability to collaborate and negotiate with various stakeholders.

  • Independent initiative, comfort with ambiguity, and a proactive approach to problem-solving.

  • Excellent interpersonal skills and the ability to build sustainable relationships across all organizational levels and external customers.

  • A commitment to driving and supporting change, with a solution-oriented mindset.

  • An inclusive approach to decision-making, valuing diverse input and innovative solutions.

  • A desire to make an impact as part of a high-growth, transformational company that is Bold, Relentless, Curious, and Collaborative.

Moderna is pleased to provide you and your family with a comprehensive and innovative suite of benefits, including:

  • Highly competitive and inclusive medical, dental and vision coverage options
  • Flexible Spending Accounts for medical expenses and dependent care expenses
  • Lifestyle Spending Account funds to help you engage in personal enrichment and self-care activities
  • Family care benefits, including subsidized back-up care options and on-demand tutoring
  • Free premium access to fitness, nutrition, and mindfulness classes
  • Exclusive preferred pricing on Peloton fitness equipment
  • Adoption and family-planning benefits
  • Dedicated care coordination support for our LGBTQ+ community
  • Generous paid time off, including:
    Vacation, sick time and holidays
    Volunteer time to participate within your community
    Discretionary year-end shutdown
    Paid sabbatical after 5 years; every 3 years thereafter
  • Generous Paid Leave offerings, including 18 weeks of 100% paid parental leave for all new parents
  • 401k match and Financial Planning tools
  • Moderna-paid Life, LTD and STD insurance coverages, as well as voluntary benefit options
  • Complimentary concierge service including home services research, travel booking, and entertainment requests
  • Free parking or subsidized commuter passes
  • Location-specific perks and extras!

About Moderna

Since our founding in 2010, we have aspired to build the leading mRNA technology platform, theinfrastructure to reimagine how medicines are created and delivered, and a world-class team. We believe in giving our people a platform to change medicine and an opportunity to change the world.

By living our mission, values, and mindsets every day, our peopleare the driving force behind our scientific progress and our culture.Together, we are creating a culture of belonging and building an organization that cares deeply for our patients, our employees, the environment, and our communities.

We are proud to have been recognized as a Science Magazine Top Biopharma Employer, a Fast Company Best Workplace for Innovators, and a Great Place to Work in the U.S.

As we build our company, we have always believed an in-person culture is critical to our success. Moderna champions the significant benefits of in-office collaboration by embracing a 70/30 work model. This 70% in-office structure helps to foster a culture rich in innovation, teamwork, and direct mentorship. Join us in shaping a world where every interaction is an opportunity to learn, contribute and make a meaningful impact.

If you want to make a difference and join a team that is changing the future of medicine, we invite you to visit to learn more about our current opportunities.

Moderna is a smoke-free, alcohol-free and drug-free work environment.

Moderna is a place where everyone can grow. If you meet the Basic Qualifications for the role and you would be excited to contribute to our mission every day, please apply!

Moderna is proud to be an equal opportunity workplace and is an affirmative action employer.

Moderna is committed to equal employment opportunity and non-discrimination for all employees and qualified applicants without regard to a person's race, color, sex, gender identity or expression, age, religion, national origin, ancestry or citizenship, ethnicity, disability, military or protected veteran status, genetic information, sexual orientation, marital or familial status, or any other personal characteristic protected under applicable law. Moderna is an E-Verify Employer in the United States. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Belonging, Inclusion, and Diversity are critical to the success of our company and our impact on society. Were focused on attracting, retaining, developing, and advancing our employees and believe that by cultivating diverse experiences, backgrounds, and ideas, we can provide an environment where every employee is able to contribute their best.

Moderna is committed to offering reasonable accommodations to qualified job applicants with disabilities. Any applicant requiring an accommodation in connection with the hiring process and/or to perform the essential functions of the position for which the applicant has applied should contact the Accommodations team at (EEO/AAP Employer)



Moderna is advancing messenger RNA (mRNA) science to create a new class of transformative medicines for patients. Moderna’s platform builds on continuous advances in basic and applied mRNA science, delivery technology and manufacturing, providing the Company the capability to pursue in parallel a robust pipeline of new development candidates. Moderna is developing therapeutics and vaccines for infectious diseases, immuno-oncology, rare diseases and cardiovascular diseases, independently and with strategic collaborators.

mRNA is now a turning point in the history of science, medicine, technology, even humankind itself. With this breakthrough discovery, many of the world’s biggest and most challenging medical problems are no longer a question of “how?” but merely a question of “when?”

Come with us as we pursue the uncharted reaches of possibility and make your mark on the future of medicine.


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Company info
200 Technology Square
Cambridge, MA

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