Manager, Marketing
- Employer
- Emergent BioSolutions
- Location
- Plymouth Meeting, PA
- Start date
- Mar 2, 2023
View more
- Discipline
- Marketing, Advertising, Marketing/Corporate Communications, Strategic Marketing
- Required Education
- Bachelors Degree
- Position Type
- Full time
Job Details
We go where others won’t, taking on some of the biggest public health challenges to protect and enhance millions of lives, and create a better, more secure world. Here, you will join passionate professionals who advance their scientific, technical and professional skills to develop products designed-to protect and enhance life.
The Marketing Manager will report into the Director, Professional Marketing. This position will work across the marketing team to pull through strategies and tactics ensuring the successful Rx-to-OTC switch of NARCAN Nasal Spray. In addition to key responsibilities of executing marketing plans and managing promotional tactics, this role will be a key member of the marketing team and participate in a larger cross functional launch readiness team.
ESSENTIAL FUNCTIONS
Reasonable accommodations will be made to enable individuals with disabilities to perform the essential functions.
- Serve as a key participant in marketing activities including the Rx-to-OTC launch of NARCAN, HCP activation tactics, building and updating customer presentations, analyzing market performance, and the development and execution of marketing plans.
- Assist marketing leadership in planning and executing marketing plans and the associated budget through:
- Understanding brand equity and competitive advantage
- Managing brand positioning
- Advertising and promotion
- Evaluating results of marketing programs and making recommendations
- Analyze brand positioning and consumer insights to shape and communicate our vision and mission.
- Measure and report performance of all marketing campaigns and assess ROI and KPIs
- Monitor market trends and research consumer markets and competitors.
- Align the company around the brand’s direction, choices, and tactics.
- Perform other position-related duties as assigned.
The above statements are intended to describe the nature of work performed by those in this job and are not an exhaustive list of all duties. Nothing in this job description restricts managements right to assign or reassign duties and responsibilities to this job at any time which reflects management’s assignment of essential functions.
MINIMUM EDUCATION, EXPERIENCE, SKILLS
- Bachelor’s Degree plus 3-5 years pharmaceutical and/or OTC experience
- Proficiency in Microsoft Office Suite
- Experience working with advertising and promotional review process
- Proven Marketing experience strongly preferred
- Experience working with cross-functional groups and teams to achieve common goals
- Solid facilitation skills supporting cross-functional teams at varying levels
- Experience with product launches
- Strong written and verbal communication and presentation skills
- Proven ability to communicate professionally in a corporate environment
- Self-starter and independent performer
- Ability to establish priorities to meet deadlines in a fast-paced environment
- Ability to work both independently and cross-functionally as part of a team
- Prioritizes based on agreed business needs and related budgets
- Ability to quickly assess critical situations and identify issue resolutions
Per CDC guidelines, Emergent strongly recommends that all employees working on site are vaccinated to help ensure their safety, as well as the safety of fellow employees. This includes the use of good judgment when determining when the CDC guidelines advise that you stay home when ill.
There are physical/mental demands and work environment characteristics that must be met by an individual to successfully perform the essential functions of the job. This information is available upon request from the candidate.
Reasonable accommodations may be made to enable individuals with disabilities to perform all essential functions.
Emergent BioSolutions is an Equal Opportunity/Affirmative Action Employer and values the diversity of our workforce. Emergent does not discriminate on the basis of race, color, creed, religion, sex or gender (including pregnancy, childbirth, and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, age, national origin, ancestry, citizenship status, marital status, physical or mental disability, military service or veteran status, genetic information or any other characteristics protected by applicable federal, state or local law.
Information submitted will be used by Emergent BioSolutions for activities related to your prospective employment. Emergent BioSolutions respects your privacy and any use of the information submitted will be subject to the terms of our Privacy Policy .
Emergent BioSolutions does not accept non-solicited resumes or candidate submittals from search/recruiting agencies not already on Emergent BioSolutions’ approved agency list. Unsolicited resumes or candidate information submitted to Emergent BioSolutions by search/recruiting agencies not already on Emergent BioSolutions’ approved agency list shall become the property of Emergent BioSolutions and if the candidate is subsequently hired by Emergent BioSolutions, Emergent BioSolutions shall not owe any fee to the submitting agency.
Company
Emergent BioSolutions is a global life sciences company whose mission is to protect and enhance life. Through our specialty products and contract development and manufacturing services, we are dedicated to providing solutions that address public health threats. Through social responsibility, we aim to build healthier and safer communities. We aspire to deliver peace of mind to our patients and customers so they can focus on what’s most important in their lives. In working together, we envision protecting or enhancing 1 billion lives by 2030. For more information visit www.emergentbiosolutions.com. Find us on LinkedIn and follow us on Twitter.
Stock Symbol: EBS
- Website
- https://www.emergentbiosolutions.com/
- Phone
- 240-631-3200
- Location
-
400 Professional Drive
Suite 400
Gaithersburg
Maryland
20879
US
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