Sr Marketing Manager, Rare Disease - Omnichannel Strategy and Innovative Engagement (US Remote)

HOW MIGHT YOU DEFY IMAGINATION?

If you feel like youre part of something bigger, its because you are. At Amgen, our shared missionto serve patientsdrives all that we do. It is key to our becoming one of the worlds leading biotechnology companies. We are global collaborators who achieve togetherresearching, manufacturing, and delivering ever-better products that reach over 10 million patients worldwide. Its time for a career you can be proud of.

Sr. Marketing Mgr., Omnichannel Strategy and Innovative Engagement (TO/US Remote)

What you will do

Lets do this. Lets change the world! In this vital role you will be responsible for enhancing the value of a Rare Disease therapeutic. In this role, you will take a holistic approach to commercializing a therapeutic in an early launch phase. You will integrate both patient and provider perspectives to develop a world class omnichannel engagement ecosystem. In this role, you will have the challenge of bringing an ROI focused approach to baseline digital ecosystem will shaping innovative omnichannel engagement tactics that will shape the future of rare disease marketing at Amgen.

Key Responsibilities:

• Develop and execute a world class rare disease omnichannel engagement strategy and tactical plan with focus on NPP execution & continuous performance management
• Drive targeted HCP media approach to rapidly reach core customers with deep engagement tactics
• Manage content creation and approval of derivative content necessary for execution of omnichannel plan by partnering effectively with brand team members and XF team to ensure responsible and effective communications
• Partner with your broader Brand Team colleagues to support integrated, high quality, execution across customer segments, platforms, and channels
• Support defining and scaling new digital ecosystem/capabilities, examples but not limited to business rule driven automations, automated webinars, EMR and other technology based tactics, data partnerships, data based triggers, targeted social media efforts if applicable
• Partner with internal staff to ensure activities are aligned to brand goals, growth drivers, and key messages (compliant with MAC guidance)
• Budget management for owned areas
• Serve as key liaison to Marketing Ops

Additional responsibilities may include:

• Support high priority cross functional operating model initiatives to be identified (ex. referral mapping, lab lookback initiatives, pull through of data/patient ID triggers, account level strategies)
• Involvement in identifying business insight gaps and insight generation plan
• Ad hoc omnichannel pull through (ex. congress drivers/tangible benefits)

Win

What we expect of you

We are all different, yet we all use our unique contributions to serve patients. The marketing professional we seek is a standout colleague with these qualifications.

Basic Qualifications:

• Doctorate degree and 2 years of marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization Or
• Masters degree and 4 years of marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization or
• Bachelors degree and 6 years of marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization or
• Associate degree and 10 years of marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization

Preferred Qualifications:

• 5+ years of marketing experience, preferably in the biotech/pharma or health care space including material review process
• 2+ years of experience in developing, executing, and measuring non-personal marketing campaigns for specialty products
• Experience effectively partnering with and managing external agencies and vendors
• Highly motivated self-starter
• Collaborative teammate with an ability to motivate and influence others
• Strong communicator
• Ability to work effectively in a highly matrixed environment
• Strong organizational skills

Thrive

Some of the vast rewards of working here

As we work to develop treatments that take care of others, we also work to care for our teammates professional and personal growth and well-being.

The annual salary range for this opportunity in the U.S. is $140,752 - $171,525.

In addition to the base salary, Amgen offers a Total Rewards Plan comprising health and welfare plans for staff and eligible dependents, financial plans with opportunities to save towards retirement or other goals, work/life balance, and career development opportunities including:

Comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts.

A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan

Stock-based long-term incentives

Award-winning time-off plans and bi-annual company-wide shutdowns

Flexible work models, including remote work arrangements, where possible

Apply now

for a career that defies imagination

Objects in your future are closer than they appear. Join us.

careers.amgen.com

Join Us

If you're seeking a career where you can truly make a difference in the lives of others, a career where you can work at the absolute forefront of biotechnology with the top minds in the field, you'll find it at Amgen.

Amgen, a biotechnology pioneer, discovers, develops and delivers innovative human therapeutics. Our medicines have helped millions of patients in the fight against cancer, kidney disease, rheumatoid arthritis and other serious illnesses.

As an organization dedicated to improving the quality of life for people around the world, Amgen fosters an inclusive environment of diverse, ethical, committed and highly accomplished people who respect each other but compete intensely to win. Together, we live the Amgen values as we continue advancing science to serve patients.

Amgen is an Equal Opportunity employer and will consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Amgen requires all staff in the United States, Puerto Rico and Canada to be vaccinated from COVID 19 as a condition of employment. In accordance with applicable law, Amgen will provide reasonable accommodations to staff members who qualify on the basis of a medical reason or a sincerely held religious belief, practice, or observance. Such accommodation may not pose an undue hardship to Amgen, its operations, or its staff.