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Director, Global Marketing, Scientific Strategy & Engagement - COVID

Moderna, Inc.
Cambridge, MA
Start date
Nov 30, 2022

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Marketing, Strategic Marketing
Required Education
Bachelors Degree
Position Type
Full time
Genetown, Best Places to Work
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Job Details

The Role

Reporting to the Head of Global Marketing for COVID Vaccines, the Global Marketing Director, Commercial Scientific Strategy and Engagement will be a key member of the Global Marketing Team for COVID Vaccines. This role will have responsibility for developing and implementing the Commercial Scientific Strategy and narrative to help drive the Global Brand Strategy for Modernas COVID-19 Vaccines. The individual will also have responsibility for development of the engagement strategy for Key Opinion Leaders and Digital Opinion Leaders.

Spikevax Bivalent is a truly groundbreaking product. Moderna launched Spikevax to the globe and continues to be seen as a leader in vaccine development in response to the COVID-19 pandemic. In this role, you will be joining Moderna at a critical time for Moderna and their COVID-19 Vaccines. As the pandemic and vaccines evolve, this role will be a key contributor within Modernas newly chartered Vaccines commercial organization.

Heres What Youll Do

  • Develop and execute a Commercial Scientific Strategy that supports and drives the overall Brand Strategy.

  • Develop and inform all aspects of Key Opinion Leader/Digital Opinion Leader engagement including Commercial Ad Boards and Congresses.

  • Gather and leverage insights from Key Opinion Leaders and Digital Opinion Leaders to develop and refine strategies to tactics.

  • Build relationships with Global and Regional Key Opinion Leaders and Digital Opinion Leaders.

  • Collaborate with internal (Medical Affairs, HEOR) and external stakeholders (KOLs/DOLs, Professional Societies, and Vendors).

  • Work in collaboration with the Global COVID Marketing Team, Regions, and Markets to identify additional data needs to support implementation and execution of the Global Brand Strategy.

  • Identify innovative approaches and tactics to drive business objectives through digital channels.

  • Work in a team-based environment assisting in the development of strategies and leading implementation of tactics to maximize sales, market share and profitability for Modernas COVID vaccines

  • Collaborate as a representative of the Global Marketing Team by sharing and guiding markets with timely updates, collecting insights, local market feedback and voice of customer on key strategy initiatives

  • Demonstrate intellectual curiosity and commitment to developing differentiated and value-added offering and experience in the market.

Heres What Youll Need (Minimum Qualifications)

  • Bachelors Degree required

  • Minimum 10 years of experience within marketing (either global or local), sales, or market access required

Heres What Youll Bring to the Table (Preferred Qualifications)

  • MBA or advanced degree preferred

  • Successful track record of building Commercial Scientific Strategies and executing through KOL/DOL engagement. tactical marketing, including using novel digital methods to activate and engage with targeted consumers and motivate them to achieved desired objectives

  • Ability to collaborate among a range of key areas (Regional/Local Marketing, Medical Affairs, HEOR, Communications, Promotions, Policy)

  • Ability to demonstrate a competitive spirit and resiliency to take on giants in a highly competitive marketplace

  • Intense sense of urgency, curiosity, and ambition to excel and build something from the ground up, navigating all the requisite ambiguity and complexity that comes with writing the rulebook while executing in real time

  • Excellent communication, presentation, collaboration and influencing skills across internal and external stakeholders

  • Strong ability to work independently or as part of a team with the ability to self-motivate and get things done in a fast-paced environment

  • Experience and strong understanding in commercial launch will be important for the fast pace of COVID Commercialization and evolving vaccines landscape

  • Vaccines experience a PLUS

  • A desire to make an impact as part of a high-growth, transformational company that is Bold, Relentless, Curious, and Collaborative.

Moderna is pleased to provide you and your family with a comprehensive and innovative suite of benefits, including:

  • Highly competitive and inclusive medical, dental and vision coverage options
  • Flexible Spending Accounts for medical expenses and dependent care expenses
  • Lifestyle Spending Account funds to help you engage in personal enrichment and self-care activities
  • Family care benefits, including subsidized back-up care options and on-demand tutoring
  • Free premium access to fitness, nutrition, and mindfulness classes
  • Exclusive preferred pricing on Peloton fitness equipment
  • Adoption and family-planning benefits
  • Dedicated care coordination support for our LGBTQ+ community
  • Generous paid time off, including:
    Vacation, sick time and holidays
    Volunteer time to participate within your community
    Discretionary winter shut down
    Paid sabbatical after 5 years; every 3 years thereafter
  • Generous Paid Leave offerings, including 18 weeks of 100% paid parental leave for all new parents
  • 401k match and Financial Planning tools
  • Moderna-paid Life, LTD and STD insurance coverages, as well as voluntary benefit options
  • Complimentary concierge service including home services research, travel booking, and entertainment requests
  • Free parking or subsidized commuter passes
  • Location-specific perks and extras!

Candidates should be aware that Moderna currently maintains a policy requiring all US-based employees to be fully vaccinated against COVID-19 and receive a booster shot once eligible. Newly hired employees must be vaccinated and boosted prior to their employment start date. Moderna is an equal opportunity employer and will provide a reasonable accommodation to those unable to be vaccinated or receive a booster where it is not an undue hardship to the company to do so as provided under federal, state, and local law.

About Moderna

In over 10 years since its inception, Moderna has transformed from a research-stage company advancing programs in the field of messenger RNA (mRNA), to an enterprise with a diverse clinical portfolio of vaccines and therapeutics across seven modalities, a broad intellectual property portfolio in areas including mRNA and lipid nanoparticle formulation, and an integrated manufacturing plant that allows for rapid clinical and commercial production at scale. Moderna maintains alliances with a broad range of domestic and overseas government and commercial collaborators, which has allowed for the pursuit of both groundbreaking science and rapid scaling of manufacturing. Most recently, Moderna's capabilities have come together to allow the authorized use and approval of one of the earliest and most effective vaccines against the COVID-19 pandemic.

Moderna's mRNA platform builds on continuous advances in basic and applied mRNA science, delivery technology and manufacturing, and has allowed the development of therapeutics and vaccines for infectious diseases, immuno-oncology, rare diseases, cardiovascular diseases and autoimmune diseases. Moderna has been named a top biopharmaceutical employer by Science for the past seven years. To learn more, visit

Moderna is a smoke-free, alcohol-free and drug-free work environment.

Moderna is committed to equal employment opportunity and non-discrimination for all employees and qualified applicants without regard to a persons race, color, gender, age, religion, national origin, ancestry, disability, veteran status, genetic information, sexual orientation or any characteristic protected under applicable law. Moderna will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law.




Moderna is advancing messenger RNA (mRNA) science to create a new class of transformative medicines for patients. Moderna’s platform builds on continuous advances in basic and applied mRNA science, delivery technology and manufacturing, providing the Company the capability to pursue in parallel a robust pipeline of new development candidates. Moderna is developing therapeutics and vaccines for infectious diseases, immuno-oncology, rare diseases and cardiovascular diseases, independently and with strategic collaborators.

mRNA is now a turning point in the history of science, medicine, technology, even humankind itself. With this breakthrough discovery, many of the world’s biggest and most challenging medical problems are no longer a question of “how?” but merely a question of “when?”

Come with us as we pursue the uncharted reaches of possibility and make your mark on the future of medicine.


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Cambridge, MA
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