AbbVie

Associate Manager, Marketing Analytics - Gastroenterology

Employer
AbbVie
Location
Lake County, Illinois
Posted
May 09, 2022
Ref
2204361
Required Education
Bachelors Degree
Position Type
Full time

Key Responsibilities:

  • To provide analytic leadership and integrate marketing and sales information to for a key launch brand
  • Strengthen the brand team's understanding of marketplace performance and opportunities through tracking, modeling, and analysis of physician, patient, managed care, competitive and economic factors
  • Inform the annual financial forecasting and brand planning processes – through the application of predictive models that evaluate sales contribution due to promotion
  • Develop fact-based promotional investment strategies that increase the return on promotional investments
  • Meaningfully communicate insights and information to a broad group of stakeholders through exceptional oral and written communication