Marketing Analyst

COMPANY DESCRIPTION:  

Santen is a specialized pharmaceutical company with a 130-year heritage focused exclusively on ophthalmology. With sales in over 60 countries, Santen’s 4,000 global employees work to deliver life-changing therapies that make hope a reality for people facing vision impairment and loss. Santen Inc., located in Emeryville, CA (North America HQ), contributes important research & development and commercialization efforts. This office is home to about half of our 300-total staff in North America, including our Toronto, Canada site and our recent acquisitions of Eyevance Pharmaceuticals (Fort Worth, TX) and InnFocus (Miami, FL). 

ABOUT EYEVANCE:

Since inception in 2017, Eyevance remains dedicated to advancing ocular health through the development and commercialization of innovative and impactful topical ophthalmic products targeting the ocular surface and anterior segment that enable optimal vision and better quality of life, while also ensuring patient access for all patients throughout the U.S. In September 2020, Eyevance was acquired by Santen.

ABOUT THE POSITION:

Eyevance is seeking newly created position for a Marketing Analyst. This position will have a vital role in the support of the Marketing and Commercial organization. This position will report to the Sr. Director, Commercial Operations and have significant interaction with cross functional teams.    

ESSENTIAL DUTIES AND KEY DELIVERABLES:

• Create quantitative or qualitative analysis to support business decisions for marketing strategy and commercial organization.
• Performs analysis of CRM campaign and CLM utilization. Able to make recommendations for improvement based on findings.
• Utilizes BI tools (Power BI) to construct marketing performance analytics as required, including ad-hoc reporting needs 
• Devises methods for collecting customer data (surveys, polls, questionnaires etc). 
• Serve as an integral part of all brand and HCP market research initiatives. 
• Analyzes customer data and able to recommend definitions and/or updates to Demand Models for product and customer segmentation.
• Assist in Market / Product Forecasting and Budgeting process.
• Communicate and collaborate with all cross functional departments.
  
  

QUALIFICATIONS:

Core competencies, education, and experience requirements

• Bachelor’s degree (B.A. /B.S.) in Marketing or Finance from a four-year college or university; or three years of related marketing analysis experience; or equivalent combination of education and experience.
• Must have advanced knowledge of Microsoft applications (Word, Excel, and PowerPoint). 
• Experience with SQL, Power BI or other querying tools preferred.
• Ability to think critically and work independently under tight deadlines. 
• Strong communication and presentation skills.
• Strong organizational and analytical skills.
• Ability to maintain a high level of confidentiality, professionalism, and adaptability.
  
  

COVID-19 Vaccination Requirement: Santen requires anyone working on-site or visiting company offices to confirm they are fully vaccinated against COVID-19 unless a medical or religious accommodation is timely requested and approved. Please reach out if you have questions or concerns about this policy and how it may apply to your candidacy for a role with Santen.

For more information about our company and the work experience, please visit www.eyevance.com,  www.santenusa.com and https://www.santenusa.com/career-culture.