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Director of Digital Growth Marketing

Employer
GRAIL, LLC
Location
Menlo Park, CA
Start date
Sep 21, 2021

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Discipline
Information Technology, System Administration
Required Education
Masters Degree/MBA
Position Type
Full time
Hotbed
Biotech Bay

Job Details

GRAIL is a healthcare company whose mission is to detect cancer early, when it can be cured. GRAIL is focused on alleviating the global burden of cancer by developing pioneering technology to detect and identify multiple deadly cancer types early. The company is using the power of next-generation sequencing, population-scale clinical studies, and state-of-the-art computer science and data science to enhance the scientific understanding of cancer biology, and to develop its multi-cancer early detection blood test. GRAIL is headquartered in Menlo Park, CA with locations in Washington, D.C., North Carolina, and the United Kingdom. It is supported by leading global investors and pharmaceutical, technology, and healthcare companies. For more information, please visit www.grail.com.

GRAIL is looking for an experienced Director of Growth Marketing focused on lead generation and lead nurture ideally with a healthcare background. This position reports to the Sr. Director of Digital Marketing Operations. This candidate will have built platforms from scratch and optimized them to generate high quality MQLs that drive growth, reduce sales cycle time and or drive engagement. The candidate must be able to operate in a fast-paced organization with high expectations on quality of deliverables. This is an excellent opportunity for an experienced marketing leader seeking to join a high-performing mission-driven team.
You will:
  • Co-create digital performance marketing and awareness campaigns with marketing team and execute those campaigns with ownership for results targeting B2B and B2B2C entities.
  • Assess technology requirements and build appropriate marketing automation platforms and tools to drive digital functionality and performance at scale. Once built you will iterate and optimize.
  • Establish dashboards and own reporting and all results including, ultimately, full funnel attribution.
  • Partner with agencies from strategy through to execution and analysis on campaigns.
  • Determine staffing and tech stack needs as a piece of the overall digital roadmap but be comfortable as an individual contributor, initially.
  • Present results to cross functional areas and management

Your Background Should Include
  • Bachelor’s Degree or equivalent
  • 10+ years experience in Digital Marketing with best in class tools and platforms including SEO/SEM, Programmatic Display, Retargeting, Email, Paid Social, Mobile/SMS.
  • Expertise in digital marketing automation platforms like Salesforce, Pardot, Marketo and proven success building a performance tech stack
  • Strength in data analysis and in depth experience devising and executing tests
  • Demonstrated ability to collaborate and work cross-functionally to drive results in a matrixed, fast-paced environment.
  • Leadership experience in a startup environment managing budgets and people
  • Attention to detail and strong organizational skills

  • Preferred Qualifications:
  • MBA or other Masters degree
  • Healthcare and or highly regulated business sector experience a plus.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

GRAIL, Inc. and its affiliates and subsidiaries ("GRAIL") does not accept any liability for fees for resumes from recruiters or employment agencies (“Agency”), without a binding, written recruitment agreement between GRAIL and Agency describing the services and specific job openings (“Agreement”).  GRAIL may consider any candidate for whom an Agency has submitted an unsolicited resume and explicitly reserves the right to hire those candidate(s) without any financial obligation to the Agency, unless an Agreement is in place.  Any email or verbal contacts with any person within GRAIL is inadequate to create a binding agreement.   Agencies without an Agreement are requested not to contact any hiring managers of GRAIL with recruiting inquiries or resumes.  Agencies interested in partnering with GRAIL may contact GRAIL's HR Department through our Customer Service team.

Company

GRAIL is a healthcare company whose mission is to detect cancer early, when it can be cured. GRAIL is focused on alleviating the global burden of cancer by developing pioneering technology to detect and identify multiple deadly cancer types early. The company is using the power of next-generation sequencing, population-scale clinical studies, and state-of-the-art computer science and data science to enhance the scientific understanding of cancer biology, and to develop its multi-cancer early detection blood test. GRAIL is headquartered in Menlo Park, CA with locations in Washington, D.C., North Carolina, and the United Kingdom. It is supported by leading global investors and pharmaceutical, technology, and healthcare companies. For more information, please visit www.grail.com.

LEADERSHIP:

CEO: Bob Ragusa

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Company info
Website
Phone
833-694-2553
Location
1525 O'Brien Drive
Menlo Park
California
94025
US

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