Manager, Marketing Analytics

About AbbVie
AbbVie’s mission is to discover and deliver innovative medicines that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people’s lives across several key therapeutic areas: immunology, oncology, neuroscience, eye care, virology, women’s health and gastroenterology, in addition to products and services across its Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on Twitter, Facebook, Instagram, YouTube and LinkedIn.

Job Description: Manager of Commercial Analytics, Oncology

 

            AbbVie is a global, research-based biopharmaceutical company formed in 2013 following separation from Abbott Laboratories.  The Company's mission is to create an innovation-driven, patient-focused specialty biopharmaceutical company capable of achieving sustainable top-tier performance through outstanding execution and a consistent stream of innovative new medicines.  AbbVie employs approximately 30,000 colleagues worldwide and markets medicines in more than 170 countries.

AbbVie is striving to outsmart cancer by working with scientists, physicians, industry peers, patient advocacy groups and, most importantly, patients to discover, develop, and provide new therapies that will have a remarkable impact on the lives of people around the world affected by cancer. Our goal is to provide medicines that make a transformational improvement in cancer treatment and outcomes for cancer patients.  By exploring and investing in new pathways, technologies, and approaches, AbbVie is breaking ground in some of the most widespread and difficult-to-treat cancers.  We are also exploring solutions to help patients obtain access to our cancer medicines.  With the acquisition of Pharmacyclics in 2015, and through several collaborations, AbbVie's oncology portfolio consists of marketed medicines and a pipeline containing multiple new molecules being actively evaluated worldwide in 200+ clinical trials in 20+ different cancers and tumor types. 

      Given the Company’s deep commitment to Oncology, the AbbVie U.S. Commercial Oncology organization is seeking a Manager of Commercial Analytics, Oncology reporting to the Associate Director of Commercial Analytics for Oncology. 

The primary responsibility for this position is to provide analytic leadership and integrate marketing and sales information to:

• Strengthen the brand team understanding of marketplace performance and opportunities through tracking and analysis of physician, account, patient, and competitive data at a national and sub-national level
• Partner with brand and sales leadership to align marketing strategies and key priorities to marketing and sales force execution
• Develop fact-based promotional investment strategies that increase the return on promotional investments
• Meaningfully communicate insights and information to a broad group of stakeholders through exceptional oral and written communication

Key Responsibilities:

• Conduct sub-national analysis and report key insights to stakeholders that include Sr. Leadership, Marketing and Sales Leadership
• Solid understanding of various data sets leveraged by Sales and Marketing organizations
• Identify and address key business issues relative to product performance ensuring that multiple stakeholder perspectives are considered, and integrate all available information specific to the issue
• Effectively communicate results of complex analytical models and influence action to improve brand performance
• Guide development of marketing investment model to measure the effectiveness and efficiency of promotional activities
• Leverage innovative, sophisticated analytic models that address critical issues but also meet key business criteria (e.g. cost, risk, business impact) and key technical criteria (e.g. reliability, validity, and predictability)
• Effectively communicate results of complex analytical models and influence action to improve brand performance

Qualifications

Basic Requirements:

• Bachelor’s Degree required, with a concentration in marketing/sales/quantitative analysis preferred 
• This position requires 3-5 years of relevant experience in quantitative analysis of sales and marketing information and the use of this information in the development of business plans and strategies, and 6-8 years of professional experience.  It also requires strong leadership skills and a proven ability to work closely and effectively with all corporate functions and senior management.
• Demonstrates strong project management skills and ability to multi-task
• Must exhibit proficiency commensurate with grade in the following competencies: anticipate future needs, build collaborative partnerships, design and implement innovative solutions, demystify complex information, communicate insights and solutions and coach for greater team effectiveness
• Command of the following software programs (PowerPoint, Excel, Access).  Experience with SAS/SPSS preferred. 

Preferred:

• Bachelor’s Degree required; degree in Business Administration, Statistics, Economics or similar preferred. 
• Master’s Degree preferred.
• Previous Pharmaceutical experience preferred.
• Oncology Experience preferred

Key AbbVie Competencies:

• Strong communication, presentation and inter-personal skills
• Strong planning and organization skills
• Strong focus on teamwork, relationship-building and influencing others; while acting courageously, constructively, and with agility and accountability
• Demonstrates ability to effectively partner across multiple stakeholders (i.e. Sales Leadership, Brand Marketing, Sales Operations, Market Research)

Significant Work Activities
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)
Travel
No
Job Type
Experienced
Schedule
Full-time
Job Level Code
M
Equal Employment Opportunity
At AbbVie, we value bringing together individuals from diverse backgrounds to develop new and innovative solutions for patients. As an equal opportunity employer we do not discriminate on the basis of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information gender identity or expression, sexual orientation, marital status, protected veteran status, or any other legally protected characteristic.