AbbVie

Senior Account Executive - Pacific Communications

Employer
AbbVie
Location
Irvine, California
Posted
Jun 07, 2021
Ref
2107856
Required Education
Bachelors Degree
Position Type
Full time
About AbbVie
AbbVie’s mission is to discover and deliver innovative medicines that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people’s lives across several key therapeutic areas: immunology, oncology, neuroscience, eye care, virology, women’s health and gastroenterology, in addition to products and services across its Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on Twitter, Facebook, Instagram, YouTube and LinkedIn.

Under the general supervision of the Account Group Supervisor, performs the following:  

  • Develops comprehensive communications plans for assigned products which support approved marketing strategies.
    • Conducts input sessions with Clients and Agency  to discuss communications plans for new product opportunities, new product launches, and annual marketing plans.  
    • Develops creative platforms for assigned brand(s).  Provides strategic input for Creative Team of Copywriter and Art Director and participates in creative development sessions.  Prepares creative platform prior to campaign development.  
    • Presents recommended professional audience campaigns and tactics to Clients, with the assistance of key Agency Account Management and Creative staff, when appropriate.  
    • Investigates and recommends innovative media and sales promotional opportunities.  Meets regularly with internal digital and insights leads to keep current on industry trends/information.
  • Manages development of Clients’ projects, from initiation to completion, on time, within budget and on strategy.
    • Communicates with the Account Supervisor on a regular and consistent basis as to the status of the account, meetings, issues, etc.  
    • Communicates effectively with all Agency personnel to ensure assigned projects are correctly executed, on time and within budget.  
    • Conducts strategy review meetings for Creative and Legal/Medical. 
    • Is ultimately responsible to Clients and Agency management for on-time execution, Legal and Medical accuracy, and satisfactory appearance of assigned communications projects.
  • Supervises advertising expenditures on assigned products.  
    • Supplies Clients with accurate, timely reports of budgeted versus actual expenditures.  
    • Provides budget guidelines to Creative and Production Teams on assigned projects.  
    • Recommends to Clients budget revisions which adjust to budgeted levels or increase or decrease advertising spends in the face of market or competitive activities.

Qualifications

  • Undergraduate degree within a relevant course of study, a graduate degree strongly preferred.  Related work experience may be a substitute for degree and/or major.
  • Experience and knowledge of general advertising principles and concepts within the healthcare environment.  At least 3 years healthcare agency experience strongly preferred.


Significant Work Activities
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)
Travel
Yes, 10 % of the Time
Job Type
Experienced
Schedule
Full-time
Job Level Code
IC
Equal Employment Opportunity
At AbbVie, we value bringing together individuals from diverse backgrounds to develop new and innovative solutions for patients. As an equal opportunity employer we do not discriminate on the basis of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information gender identity or expression, sexual orientation, marital status, protected veteran status, or any other legally protected characteristic.