Amgen

Senior Value Marketing Manager (Thousand Oaks CA or Remote)

Employer
Amgen
Location
Thousand Oaks, CA
Posted
May 21, 2021
Ref
R-118945
Required Education
High School or equivalent
Position Type
Full time

Our mission in US Value & Access is to secure coverage for our brands and to support patient access. In a dynamic healthcare environment, the Value Strategy & Marketing team is ready to meet the evolving needs of our payer and provider customers. This unique position will join a dynamic team focused on strengthening the payer and provider value proposition to better develop and drive messaging during key strategic value discussions with those responsible for the selection of medications for coverage or reimbursement.

The Senior Marketing Manager, OBU, Value Strategy & Marketing will support the development and execution of the value marketing strategy for the U.S. Oncology product portfolios. They will lead the development of tools/resources to communicate the disease burden, clinical efficacy and safety, and economic value messages to maintain or improve coverage with formulary decision-makers, and support value-based initiatives. Additionally, they will be the primary point of contact for the Amgen Oncology Portfolio Manager (AOPM) team and Market Access (MA) Team members focused on key provider and integrated accounts. The Value team will work with OBU sales leadership, MA leadership, Global Health Economics, and other key stakeholders to support the value proposition of Amgens Oncology products.

This position has a remote option for the right candidate (US)

Key Activities:

  • Develop and execute tools/resources to effectively communicate a products value proposition to maintain or improve coverage, support value-based initiatives, and deliver on value marketing strategy
  • Work cross functionally with the Coverage & Pricing (C&P) team, Global Health Economics (GHE), Center for Observational Research (CfOR), U.S. medical teams including medical communication and brand marketing on data generation and development of the U.S. Value Communication platform.
  • Work with third-party vendors to facilitate the internal legal, regulatory and medical review of marketing materials via the Materials Approval and Compliance (MAC)
  • Effectively rollout and train the Market Access team (field account executives) or Amgen Oncology Portfolio Managers (AOPMs) on programs and resources and provide support to field staff to address questions.
  • Lead monthly Value/Global Health Economics alignment meetings
  • Lead annual value summit to solicit cross functional feedback on data evidence generation needs to address future challenges
  • Develop training around key competitive events related to value, including response to ICER (Institute for Clinical and Economic Review) reports related to oncology products
  • Align and/or lead cross-functional workstreams to support business initiatives for payers
  • Support development of value-marketing plans aligned with coverage & pricing and overall brand strategic plans
  • Partner on market research with cross-functional stakeholders to generate deep payer customer, competitive, and marketplace insights
  • Develop and manage the value marketing budget
  • 5-10% travel may be required

Basic Qualifications

  • Master's degree & 6 years of directly related experience OR
  • Bachelor's degree & 8 years of directly related experience OR
  • Associate's degree & 10 years of directly related experience OR
  • High school diploma / GED & 12 years of directly related experience OR

Preferred Qualifications

  • Strong business acumen, analytical skills, and strategic thinking ability
  • Experience in pharmaceutical/biotech industry (market access and/or health economics)
  • Solid understanding of US health care system and key stakeholders (with an interest in formulary decision makers carrying out responsibilities for the selection of medications for coverage or reimbursement)
  • Understanding or familiarity with the US Value & Access organization, and how it interfaces with other parts of the business
  • Interest in working with and communicating health care economic information (HCEI)

Core Competencies

  • Thinks Strategically: Demonstrates ability to analyze and respond to existing and future competitive position by considering market and industry trends, existing and potential new competitors, and strengths and weaknesses as compared to competitors
  • Communicates Effectively:
    • Demonstrates people management/influence skills and demonstrates networking capabilities
    • Applies advanced communication and presentation skills (fluency in PowerPoint) and communicates effectively at all levels both internally and externally
  • Operates Independently and Efficiently:
    • Displays strong initiative to be proactive at identifying value opportunities and partnering with GHE to mine data and optimize value messages
    • Possesses strong organizational and time management skills; delivers on commitments in a timely manner
    • Possesses strong project management skills
    • Possesses a strong work ethic and an ability to handle/manage projects in a fast-paced environment
  • Embodies Positive Behaviors:
    • Serves as a role model for Amgen Values and a resource to others in promoting open, honest, and cooperative relationships throughout the organization
    • Willingness to seek feedback and act on it
    • Takes initiative and acts pro-actively, enthusiastically, and creatively
  • Works collaboratively in teams
    • Involves others appropriately when working on team projects
    • Learns and reinforces the teams common goals and priorities
    • Acknowledges others efforts, advice, and contributions

Join Us

If you're seeking a career where you can truly make a difference in the lives of others, a career where you can work at the absolute forefront of biotechnology with the top minds in the field, you'll find it at Amgen.

Amgen, a biotechnology pioneer, discovers, develops and delivers innovative human therapeutics. Our medicines have helped millions of patients in the fight against cancer, kidney disease, rheumatoid arthritis and other serious illnesses.

As an organization dedicated to improving the quality of life for people around the world, Amgen fosters an inclusive environment of diverse, ethical, committed and highly accomplished people who respect each other but compete intensely to win. Together, we live the Amgen values as we continue advancing science to serve patients.

Amgen is an Equal Opportunity employer and will consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.