Sr. Manager, Sales Enablement (CRM)

CSL Behring
Summit, New Jersey
May 01, 2021
Required Education
Bachelors Degree
Position Type
Full time
About CSL

With operations in 35+ nations and ~27,000 employees worldwide, CSL is driven to develop and deliver a broad range of lifesaving therapies to treat disorders such as hemophilia and primary immune deficiencies, and vaccines to prevent influenza. Our therapies are also used in cardiac surgery, organ transplantation and burn treatment.

CSL is the parent company of CSL Behring and Seqirus. CSL Behring is a global leader in the protein biotherapeutics industry, focused on bringing to market biotherapies used to treat serious and often rare conditions. CSL Behring operates CSL Plasma, one of the world's largest collectors of human plasma, which is used to create CSL's therapies. Seqirus is one of the largest influenza vaccine companies in the world and is a transcontinental partner in pandemic preparedness and a major contributor to the prevention and control of influenza globally.

We invite you to take a look at the many career possibilities available around the globe and consider building your promising future at CSL by becoming a member of our team!

Job Description

Job Summary:

The Senior Manager, Sales Enablement role has been created to lead and manage the Sales Enablement technologies supporting the sales organization. He/she will be responsible for the on-going development, execution, and management of Sales Enablement programs across channels. The role requires focus on execution and leadership of the Sales Enablement Roadmap while supporting business needs and keeping the end user in mind. The role is highly visible and will require deep knowledge of system implementations and leadership supporting implementation, project management, excellent communication skills and cross-functional collaboration. The role will also require strong data analysis, reporting capture and KPI management.

Major Responsibilities:

Leadership and Management
  • Work with internal stakeholders and vendors to define, lead and implement the Commercial Sales Enablement strategy and technology (Veeva) for Seqirus.
  • Create, manage and execute the Sales Enablement Roadmap; Contribute to the larger tech stack ecosystem.
  • Fully understand end user needs and translate into technical requirements and solutions.
  • Lead the project management of all Sales Enablement strategies; from requirements phase, UAT, Training, Implementation, and Reporting.
  • Partner with Data Strategy, Customer Experiences, Sales Operations, IT, Sales, Marketing and other functions across Seqirus to launch and scale new capabilities.
  • Research, analyze, and bring forth technologies to improve the current platform and user experience.
  • Communicate effectively to internal stakeholders and peers on Sales Enablement progress.

End User Journey, Reports & Dashboards
  • Partner strongly with sales leaders to develop, map, and implement a robust end user journey that reflects multi-channel sales efficiencies.
  • Drive continuous improvement in sales productivity and management of tools, application exercises and feedback processes.
  • Transform customer data into actionable insights, defining key KPIs, to track program effectiveness, customer migration and loyalty over time. Ensure data is interpreted and provided in an accurate, actionable and consistent manner to internal teams.
  • Quantify the business impact of Sales Enablement programs and continue to evaluate and refine program to maximize effectiveness.
  • Create and facilitate a formal process to report and update all key partners and senior leadership on all programs, initiatives, and customer KPIs, while working closely with our development team and third-party partners to ensure customer data availability and integrity for reporting, analytics and campaign management

Market Research
  • Keep current on new Sales Enablement technologies and analytics within the vaccine space.
  • Research and attend industry conferences to bring back ideas and recommendations.

Minimum Requirements:
  • Bachelor's degree in business/marketing or science discipline; MBA a plus
  • 7+ years' relevant commercial operations experience; E xperience and demonstrated ability in a Sales Enablement role required.
  • Proficiency in Salesforce / Veeva required.
  • Experience working with vendors and internal stakeholders implementing CRM Veeva Platform or, preferably Veeva.
  • Recognized subject matter expert in Veeva/ and taking new initiatives from strategy to implementation
  • Ability to manage large cross-functional projects, understanding business requirements fully and translating into technical solutions and workflows.
  • Demonstrated leadership between business needs and technology solutions, leading discussions on workflows and processes while keeping the end user top of mind.
  • Knowledge of relevant legal, compliance and regulatory requirements
  • Strong interpersonal skills and the ability to collaborate successfully and build relationships with internal teams, vendors and agencies as required.
  • Strong project management skills including partner alignment, road mapping, achievement delivery and cross-functional