Director, Rare & Inherited Disease, Global Lead

Location
Working from home
Posted
Apr 17, 2021
Ref
2167
Discipline
Science/R&D, Pathology
Required Education
Other
Position Type
Full time
Director, Rare and Inherited Disease, Global Lead

Location: Remote. North America.

Evidence is mounting for the value of PacBio HiFi reads in shedding new light into the genomic causes of disease for children suffering with rare and inherited disease, demonstrating potential to increase diagnostic yield and shorten diagnostic odysseys. This role is for the global lead for PacBio's Rare and Inherited Disease (RID) Market Segment. The Director of RID will lead development and execution of a global market development strategy and outbound marketing plan as it relates to RID. This person will have the opportunity to partner deeply with leading children's hospitals & research institutes, thought leading clinicians, translational researchers and patient advocacy groups to accelerate the adoption of PacBio's technology. This person will be responsible for conceiving, advising on and driving studies to build evidence to prove the value of HiFi reads in the rare disease setting. This role will be responsible for building and maintaining a multi-year market model, financial projections, market development & evidence development plans. The role will also be responsible for developing positioning, sales enablement, awareness & lead generation campaigns. This role will be expected to engage deeply with early adopter customers and influencing groups, positioning PacBio as a consultative partner and the gold standard for genomic insights and clinical-grade genomes to better understand, and eventually diagnose and treat, rare disease. Through these deep engagements, in partnership with the local commercial leads, the role will be expected to bring back product & market requirements, partnership opportunities and market intelligence to help inform product development and other investments.
  • Internal champion of -omics in the rare and inherited disease space; Develops and amplifies internal and external vision for the impact of PacBio to drive discoveries and benefit to patients
  • Be the external face of PacBio for this market segment
  • Develop white papers and other position/strategy pieces to address the potential of PacBio technology across the breadth of clinical use cases in pediatrics, influence key stakeholders and market players
  • Develop and execute detailed market development plans for key geographic markets
  • Deeply partner with local commercial leads to guide strategy and execution – lead through influence
  • Develop and maintain global market model, 1-3 year revenue impact models
  • Ensure continual updates on programs and relevant market dynamics are delivered to other internal stakeholders, including C-suite of PacBio
  • Identify and help to assess partnership opportunities relevant to removing barriers and accelerating the adoption of PacBio's technology by these programs
  • Perform competitive and market analysis
  • Build & execute market development and evidence development plans that include the full ecosystem of stakeholders pediatric clinical research & pediatric medicine, including PacBio's full product portfolio and ecosystem of partners and potential partners
  • Consult product marketing and product development on product requirements with associated prioritization, metrics, and supporting analysis
  • Plan, lead and execute successful outbound initiatives to drive awareness, demand
  • Train local commercial teams on vision, strategy and messaging, including the use of any sales tools or collateral as relevant to the pediatric space
  • Organize KOL and market influencing events
  • Collaborate with KOLs, local commercial leaders and the applications lab scientists to build proof of principle studies where needed


All listed tasks and responsibilities are deemed as essential functions to this position; however, business conditions may require reasonable accommodations for additional tasks and responsibilities.

Position Requirements:
  • 8+ years of relevant work experience in a life science company, pediatric healthcare setting or related field, ideally with >2 years as a people manager
  • Deep knowledge of or direct experience with pediatric medicine, specifically in rare disease and pediatric oncology
  • Knowledge of genomics technologies, data trends in healthcare and relevant market dynamics required
  • General manager mindset – must be able to balance multiple competing priorities across near term and longer term, different functional areas
  • An analytical and strategic thinker
  • Advanced degree (PhD, MBA, MD, etc.) desirable, but not required.
  • Experience engaging with children's hospitals, patient advocacy groups, translational researchers in the pediatric space
  • Experience engaging with ministries of health, private payers and philanthropic organizations focused on child health
  • Experience engaging with ACMG, AAP, CHA and other influential standards setting bodies and hospital associations both within the US and internationally
  • Proven ability to influence and partner with cross-functional teams without formal authority
  • Outstanding leadership, teamwork, and communication skills
  • Must have an excellent work ethic, exceptional judgment, and unquestionable integrity
  • Hands on, high energy, and highly responsive
  • Ability to travel up to 50%


All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, national origin, protected veteran status, or on the basis of disability, gender identity, and sexual orientation.