U.S. Dermatology Director of New Product Planning

Lake County, IL, United States
Nov 28, 2020
Required Education
Bachelors Degree
Position Type
Full time
About AbbVie
AbbVie's mission is to discover and deliver innovative medicines that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas: immunology, oncology, neuroscience, eye care, virology, women's health and gastroenterology, in addition to products and services across its Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at . Follow @abbvie on Twitter , Facebook , Instagram , YouTube and LinkedIn .

Headquartered in the Chicagoland Area, AbbVie is a global research-based biopharmaceutical company formed in 2013. The Company's mission is to create an innovation-driven, patient-focused specialty biopharmaceutical company capable of achieving sustainable top-tier performance through outstanding execution and a consistent stream of innovative new medicines. With market leadership in attractive growth segments including Immunology, Oncology, Aesthetics, and Eye Care, AbbVie employs approximately 47,000 colleagues worldwide and markets medicines in more than 175 countries.

An unparalleled and recognized leader in this therapeutic area for over a decade, the AbbVie U.S. Immunology organization is seeking a Dermatology New Product Planning (NPP) Director reporting to the Vice President, U.S. Dermatology. The NPP Director will be responsible for developing the strategic direction across the Dermatology Immunology pipeline, assessment of potential business development opportunities to bolster AbbVie's position in the Dermatology market, and strategic thinking and innovation for our current on-market portfolio. This leader will work closely with a wide array of cross- functional teams spanning Research and Development, Regulatory, Medical Affairs, Global Commercial Development (GCD), and also the current Dermatology Brand Teams to ensure cohesion.

Key Highlights of the Role Include (but are not limited to):
  • Market Understanding: Responsible for thoroughly understanding broad market dynamics, current/future trends, competitors, and white space opportunity for future entrants. He/she will also partner closely with marketing analytics and business insights as well as other cross-functional partners to garner rich understanding of all customer segments, their attitudes, motivations, and behavioral drivers to be able to identify meaningful activating insights and identify the appropriate strategic bets.
  • Portfolio Development: Responsible for leading the strategic marketing development for the portfolio of products the franchise will bring to the dermatology market. He/she will be responsible for identifying market opportunities for our pipeline assets in relevant indications and the strategic approach to applying the segmentation in a simple and executable fashion that is aligned and understood by all key stakeholders.
  • Business Development: Responsible for collaborating with the Corporate Strategy office to assess business development opportunities to bolster AbbVie's position in the Dermatology market.
  • Strategic Thinking & Innovation for On-Market Portfolio: Responsible for partnering with on-market brand teams to create time and space for strategic thinking and innovation to accelerate current brands including market disrupting ideas.
  • Commercial Input: Responsible for providing US Commercial input to relevant governance bodies in an effort to put the right clinical programs in place that allow assets to effectively compete in future state.
  • Finance: Responsible for providing key commercial assumptions into financial processes such as LRP and Plan. This individual will ensure franchise stays within budget and partners with finance and other brand partners to maintain oversight throughout the year.
  • External Expert Engagement: Responsible for external expert engagement, including gaining feedback through advisory boards, as well as congress management.
  • Label Strategy: This individual will also partner the Regulatory team to ensure a robust US label, providing input on key Regulatory milestones, including FDA discussions and NDA filing.
  • Early Brand Strategy: Individual will oversee development of the early strategic plan process following the 1-7-5 methodology, ensuring that assets are positioned for success as they transition from GCD to US Commercial.

Key Behaviors:
  • Vision and Strategy: Provide overarching leadership and direction for Marketing vision, strategies, plans and resource investment to ensure launch readiness. Align and lead the charge. Encompass a cross-functional mindset and perspective in all strategies, working closely with partners especially across global marketing, clinical development, and commercial development.
  • Leadership: Set tone and priorities for scale and scope of accountability. Influence and persuade across multiple external and internal constituents (stakeholders and partners). Infuse company philosophy and behavioral expectations in day-to-day leadership and management of the business. Uses coaching effectively and efficiently to create high-performing teams and elevate team's marketing skills and knowledge.
  • Action and Accountability: Determine appropriate action, execution, tracking, and monitoring of marketing plans.
  • Market Awareness: maintain focus on and consistently triangulate market dynamics, constituents' needs, and business priorities to determine best, market-advantaged course of action.
  • Strategic Impact: Formulate and adjust business plans and actions to achieve business objectives and goals including financial, constituents, and market results. Take and recommend appropriate strategic decisions and actions for the best interest of AbbVie, franchise, and brand at the varying life cycle stages.


  • 7-10+ years of relevant pharmaceutical experience in brand marketing and/or new product planning in progressive commercial leadership roles.
  • Pharmaceutical launch experience.
  • Strategic and tactical planning experience.
  • Bachelor's degree required, advanced degree preferred.
  • Strong matrix skills and cultural sensitivity to work effectively across AbbVie Inc.
  • Demonstrated ability to influence and manage a complex set of internal and external stakeholders.
  • Strong executive presence and leadership skills.
  • Strong communication and negotiating skills required.

Key Leadership Competencies:
  • Builds strong relationships with peers and cross-functionally with partners outside of team to enable higher performance.
  • Learns fast, grasps the "essence", and can change course quickly when necessary.
  • Raises the bar and is never satisfied with the status quo, exemplifying the AbbVie Ways of Working.
  • Creates a learning environment, open to suggestions, and experimentation for improvement.
  • Embraces the ideas of others, nurtures innovation, and manages innovation to reality.

Significant Work Activities
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)
Yes, 10 % of the Time
Job Type
Job Level Code
Equal Employment Opportunity
At AbbVie, we value bringing together individuals from diverse backgrounds to develop new and innovative solutions for patients. As an equal opportunity employer we do not discriminate on the basis of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information gender identity or expression, sexual orientation, marital status, protected veteran status, or any other legally protected characteristic.