Marketing Manager, Dermatology, Peer to Peer

Thousand Oaks, CA, US
Sep 05, 2020
Required Education
High School or equivalent
Position Type
Full time
Otezla is the leading treatment in the post-topical, pre-biologic segment in its approved indications. Otezla is currently approved for three indications in the U.S. - the treatment of patients with moderate-to-severe plaque psoriasis who are candidates for phototherapy or systemic therapy; adult patients with active psoriatic arthritis; and adult patients with oral ulcers associated with Beh├žet's Disease. Otezla has patent exclusivity through at least 2028 in the U.S.

Otezla offers many benefits including:
  • A strong strategic fit with Amgen's expertise in psoriasis and inflammation
  • A differentiated, oral therapy complementary to Amgen's existing inflammation franchise of innovative biologics and biosimilar products
  • Acceleration of Amgen's near- and long-term growth

Sales of Otezla in 2019 were $1.6 billion driven by strong volume growth. Amgen is focused on medicines that can deliver sustained, long-term volume driven growth and the Company believes there is a substantial opportunity to grow Otezla through global expansion and new indications!

Bringing Innovative Medicines to Patients -- The number of patients suffering from chronic inflammatory diseases is growing worldwide. Amgen is a leader in this very large therapeutic category. Otezla is positioned as a therapy of first-choice in patients with moderate-to-severe psoriasis who are not satisfied with topical therapies given its differentiated mechanism of action and established efficacy and safety profile. In psoriatic arthritis, Otezla is positioned for use in patients early in their disease and/or with moderate joint involvement.

Expansive Geographic Reach -- Otezla is approved in 54 countries, including major markets such as France, Germany and Japan. Amgen is well positioned to continue driving Otezla international sales growth!

The Marketing Manager will lead the implementation of Otezla brand strategy, including creative development of marketing materials to support the Otezla sales force, non-personal communication, and peer to peer tactical implementation. In addition, this individual will deliver planning and delivery of sales force meetings, collaborate in development of brand-building marketing plans and support tactics to accelerate Otezla growth.

The person in this role will partner with the Inflammation Nephrology Business Unit (INBU) matrix teams and key cross-functional partners when working on key brand projects.

This position will consist of agency and vendor management, as well as matrix management across Amgen's commercial, medical, legal, and regulatory enterprises.

  • Partners with matrix team to develop strategically aligned HCP tactics for personal and non-personal promotion with a focus in peer-to-peer, speaker bureau, and congress related activities
  • Develops strong relationships with key opinion leaders and physicians
  • Participates in relevant scientific congresses and conferences to stay up to date with relevant literature
  • Coordinates the work of agency of record, multiple external vendors, and internal departments including marketing, market research, legal, regulatory, and medical affairs tactics
  • Works with medical, legal and regulatory to translate clinical data into compelling promotional messaging
  • Leads internal review / approval process for promotional materials
  • Handles budget and closely supervises performance to ensure cost effective delivery of all activities
  • Contributes to the development and implementation of annual brand plan
  • Supports semester sales meeting planning and implementation across sales teams
  • Collaborates with sales training to ensure effective, impactful, extraordinary training on promotional tools and programs under their responsibility
  • Provides input for public relations and advocacy efforts
  • Leads project management for label changes for healthcare professional materials
  • Supports ad hoc projects that will arise with evolving brand needs and changing market dynamics

Basic Qualifications

Doctorate degree


Master's degree and 2 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization


Bachelor's Degree and 4 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization


Associate's Degree and 8 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization


High school diploma / GED and 10 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization

Preferred Qualifications
  • Bachelor's degree or advanced degree in business, marketing, or general management
  • Immunology marketing experience
  • Launch experience
  • 4+ years biotech/pharmaceutical experience
  • 2+ years of experience in the biopharmaceutical industry in any combination of the following areas: marketing; project management & planning; sales; analytics
  • Excellent verbal and written communication skills, including listening and presentation skills
  • Demonstrated ability to effectively produce business results and ensure magnificent delivery
  • Ability to drive influence partners to set direction and align work efforts
  • Marketing acuity with a grasp of marketing strategy, market research, segmentation, brand positioning, and tactical plan development
  • Exhibits passion and empathy to build meaningful experiences with HCPs by understanding their needs and desires
  • Experience developing and executing HCP facing marketing tactics
  • Demonstrates strength in analytics to translate data into insights and indicated actions
  • Creative and innovative, while also possessing analytical problem-solving skills
  • Experience working with creative agencies
  • Ability to exercise strong judgment and live up to the highest ethical standards
  • Ability to build productive partnerships and collaborate in a matrix organization
  • Proactive, results-oriented self-starter motivated by a challenging task
  • Strong organizational skills - to set targets, track to achievements and complete projects

Join Us

If you're seeking a career where you can truly make a difference in the lives of others, a career where you can work at the absolute forefront of biotechnology with the top minds in the field, you'll find it at Amgen.

Amgen, a biotechnology pioneer, discovers, develops and delivers innovative human therapeutics. Our medicines have helped millions of patients in the fight against cancer, kidney disease, rheumatoid arthritis and other serious illnesses.

As an organization dedicated to improving the quality of life for people around the world, Amgen fosters an inclusive environment of diverse, ethical, committed and highly accomplished people who respect each other but compete intensely to win. Together, we live the Amgen values as we continue advancing science to serve patients.

Amgen is an Equal Opportunity employer and will consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.