Senior Product Manager, PROCYSBI

Location
Lake Forest, IL, United States
Posted
Sep 16, 2019
Ref
R0001299
Required Education
Associate Degree
Position Type
Full time
Working at Horizon is more than a job - it's personal. For us, success is measured by the numbers that matter most - the number of lives we touch, the number we change and those we work tirelessly to help save. We're a team of agile, out-of-the-box thinkers who are inspired to do more because we know we're a part of something bigger. We strive to build meaningful careers at a company whose values we share because when we live up to our potential, we help others live up to theirs.

Position Summary:

The Senior Product Manager or SPM has the main responsibility to help develop brand strategy as well as execute/develop tactical plans to drive brand growth.

Responsibilities:
  • Maintains an in-depth knowledge/awareness of market dynamics that can affect the product growth. Works closely with Clinical Science Associates (CSAs), internal cross-functional team and external vendors in the development of new programs in response to market understanding.
  • Develop and lead the planning and implementation of promotional tactics and programs for all stages of the patient journey
  • Lead the tactical implementation process and ensures the CSAs have appropriate marketing tools to ensure sales and marketing objectives are met.
  • Monitor industry trends, market research and sales force feedback to contribute to the development of the brand strategic and tactical plan. Regularly evaluate and measure initiative impact (ROI). Provide input into necessary adjustments to marketing messages and tactics based on facts, experience, and logical assumptions, taking into consideration opportunity for gain, resources, constraints risk/reward and organizational values.
  • Manages convention communication strategies for orphan product including creation and coordination exhibits and value-added conference tools.
  • Must maintain and build partnerships with internal cross-functional groups (Compliance, Regulatory, Medical, Project Management, Sales Training, Sales Leadership) to represent and advocate marketing interests and drive the success of strategic and tactical objectives.
  • Serve as lead for external partners (ad agency, meeting planners, market researchers, consultants) to ensure integration and consistency of strategies and messages across all tactics. Negotiate with vendors and drive optimal value for brand. Work closely with contracts, pharmacovigilance, and compliance on Master Services Agreements, work orders, and contractual agreements
  • Prepare and present marketing plans working closely with the Marketing leadership.
  • Ensure that marketing materials meet brand & regulatory guidelines


Qualifications and Skills Required:
  • BA/BS in related field. MBA a plus.
  • 5+ years of experience in marketing/sales preferably in the healthcare pharmaceutical industry.
  • Specialty or orphan product marketing or sales experience, preferred.
  • Ability to communicate product positioning and key market strategies effectively.
  • Experience working with multiple projects and managing multiple external vendors.
  • Must have strong planning, project management, communication, and organization skills. Ability to seize feedback and provide clear direction is essential. Flexibility to work in a fluid, fast-paced environment with multiple demands with initiative and independence required.
  • Ability to develop and execute on the principles of brand management, including brand positioning, messaging & overall campaign.
  • Team orientation a must.
  • Strong interpersonal skills
  • Proactive, professional demeanor
  • Excellent written and verbal communication skills
  • Requires approximately 25% travel, including some overnight and weekend commitments.

Horizon Core Values & Competencies:

Growth
  • Manages Ambiguity
  • Strategic Mindset
  • Demonstrates Self-awareness
  • Cultivates Innovation
  • Develops Talent


Accountability
  • Drives Results
  • Ensures Accountability
  • Decision Quality


Transparency
  • Courage
  • Collaboration
  • Instills Trust


Horizon Therapeutics plc does not discriminate on the basis of race, color, religion, gender, sexual orientation, national origin, age, disability, veteran status, or any other characteristic protected by law. It is our intention that all qualified applications are given equal opportunity and that selection decisions be based on job-related factors. Any individual, who, because of a disability, needs accommodation or assistance in completing this application or at any time during the application process, should contact the Human Resources Department.