Associate Director, Neuroscience Marketing

Title:
Associate Director, Neuroscience Marketing

Company:
Ipsen Biopharmaceuticals Inc.

Job Description:

Position Overview:

The Associate Director, Neuroscience Marketing will play a key role in the development, creation and execution of the annual marketing and sales action plans. Coordinate the development and achievement of specific goals to ensure best-practices are utilized in an intelligent, efficient, and communicative way. Act as a "Product Champion" who provides leadership in the process of developing, creating and executing all high priority commercial initiatives related to their primary product.

Job Responsibilities:

• Lead the development of all promotional healthcare professional (HCP) live and digital promotional campaign efforts and training programs.
• Lead thought leader feedback activities including advisory Boards, councils, etc.
• Lead convention plans and activities
• Co-lead the development of a brand digital strategy and execution across HCP customer segments
• Co-lead of market research and marketing program effectiveness measurement
• Co-lead the annual brand planning process
• Lead the field sales marketing input process
• Marketing point person with sales training and with field sales leadership for POA planning
• Work closely with internal colleagues and external vendors to conceptualize, develop, and execute programs and materials
• Complies with all laws, regulations and policies that govern the conduct of Ipsen U.S. and staff

Requirements:

• Bachelors in B.S. or B.A. in Marketing or related experience
• MBA is a plus
• Biopharmaceutical marketing (7 years minimum, 8-10 preferred)
• Neuroscience product marketing experience preferred
• Digital campaign launch experience preferred
• Buy and Bill pharmaceutical marketing experience preferred
• Pharmaceutical sales (2 years preferred)

Ipsen Biopharma / Bioscience, Inc. is an equal opportunity employer. We recruit, employ, train, compensate, and promote without regard to race, religion, creed, national origin, age, gender, sexual orientation, sexual identity, marital status, military or veteran status, disability, genetic information, or any other category protected by applicable federal, state or local law.

IPSEN is an equal opportunity employer that strictly prohibits unlawful discrimination. We recruit, employ, train, compensate, and promote without regard to an individual's race, color, religion, gender, sexual orientation, gender identity/expression, national origin/ancestry, age, mental/physical disability, medical condition, marital status, veteran status, or any other characteristic protected by law.