Director, Category Management

Location
01752, Marlborough
Posted
Sep 04, 2018
Hotbed
Genetown
Required Education
Bachelors Degree
Position Type
Full time

Support Commercial Functions/Stakeholders (Marketing, Commercial Operations, Managed Markets, and Sales)

• Responsible for employee recruitment, training, development and performance management. Provide leadership and direction to the staff in the development and execution of category plans and the negotiation and contracting efforts in the defined categories within marketing.

Responsible for development and execution of Category Plans, spanning the following:

• Marketing and Advertising (Creative, Digital, Media Buying etc.)
• Scientific and Medical Communication (KOLs, Advisory Boards)
• Commercial Technology (Software and Services)
• Marketing Consulting Services (Strategy, Launch Management)
• Patient Services (Co-pay cards, Benefits Investigation, Adherence Programs)
• Contracted Sales Support (Tele and Field Sales Reps)
• Market Research and Insights (Syndicated Data, Primary Research, Analytics)
• Print and Promotional Products