Associate Director, Marketing - Oncology

Location
Sleepy Hollow, New York, US
Posted
Aug 07, 2018
Ref
13925BR
Required Education
Bachelors Degree
Position Type
Full time
Position Summary

Known for its scientific and operational excellence, Regeneron is a leading science-based biopharmaceutical company that discovers, invents, develops, manufactures, and commercializes medicines for the treatment of serious medical conditions. Regeneron commercializes medicines for eye diseases, high LDL-cholesterol, atopic dermatitis and a rare inflammatory condition and has product candidates in development in other areas of high unmet medical need, including rheumatoid arthritis, asthma, pain, cancer and infectious diseases.

Summary:
The Associate Director of Marketing Oncology is a member of Regeneron's oncology commercial team, with accountability in leading all professional medical education commercial activities in support of the launch and commercialization of cemiplimab in the US. Initial focus will be on the CSCC indication but will evolve to additional indications over time. In addition, he/she will provide strategic support on cross-functional direction and global commercialization launch and marketing strategy.

Responsibilities:
1. Responsible for Peer to Peer promotional education strategy, planning and execution.
a. Promotional speaker program execution including live, webex, launch meeting, broadcast events.
b. Speaker bureau management and speaker training.
c. Development and roll out of promotional content for speaker programs and other peer to peer programs.
d. Promotional med com agency selection and management.
e. Sales force communication for peer to peer programming and alignment with alliance partner.
2. Responsible for developing US and Global Congress plan and execution including congress displays (booths/table tops), stakeholder engagement plan, advertising plan, competitive intelligence, logistics and coordination with alliance partner and cross functional teams.
3. Responsible for KOL identification, mapping and engagement plan.
4. Lead the development/management of relationships with KOL's, key HCP's and professional stakeholders.
5. Development and execution of US commercial advisory boards to inform and support brand strategy.
6. Manage and coordinate local and regional Oncology trade shows and scientific meetings.
7. Develop and manage promotional and advertising spend across the different programs.
8. Provide support to the development of the overall brand strategy, functional plans and budget.

Requirements:

• Must demonstrate ability to lead strategically, drive performance, build alignment, inform, negotiate, and collaborate.

• Strong science background with deep knowledge of oncology. Ability to understand, work with, and provide commercial input to all functions within the project team.

• Minimum of 10 years progressive biopharmaceutical experience with significant time in marketing.

• Minimum of 3 years' experience with marketing of oncology drugs in US is required.

• Previous product/indication launch experience required.

• Experience with US marketing and pre-approval planning of oncology biologic buy and bill drugs is required.

• Effective communication, both written and oral, at all times. Experience in delivering complex messages to various internal and external customers with a track record of effective and influential presentations.

• Demonstrated initiative, creativity, strategic capabilities, and ability to work effectively in complex, rapidly changing environments.

• Strong project and process management skills, along with the ability to work on multiple tasks, and to effectively prioritize.

• Proven team player with ability to navigate cross functionally.

• Strong analytical skills both quantitative and qualitative.

• Proven success within strategic alliances.

• Bachelor's Degree Required, MBA preferred.

• Demonstrated track record of commercial success in positions with progressive responsibilities.

This is an opportunity to join our select team that is already leading the way in the Pharmaceutical/Biotech industry. Apply today and learn more about Regeneron's unwavering commitment to combining good science & good business.

To all agencies: Please, no phone calls or emails to any employee of Regeneron about this opening. All resumes submitted by search firms/employment agencies to any employee at Regeneron via-email, the internet or in any form and/or method will be deemed the sole property of Regeneron, unless such search firms/employment agencies were engaged by Regeneron for this position and a valid agreement with Regeneron is in place. In the event a candidate who was submitted outside of the Regeneron agency engagement process is hired, no fee or payment of any kind will be paid.

Regeneron is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability status, protected veteran status, or any other characteristic protected by law.