Associate Director, Global Marketing - Oncology

We have a critical new position in our Global Marketing & Commercial Operations group responsible for driving the launch for AbbVie's late stage oncology asset, ABT-414 or depatuxizumab mafodotin (Depatux-M), being developed by AbbVie for the treatment of Glioblastoma (GBM), a deadly and devastating primary cancer of the brain. Key Responsibilities Include:

• Develops and articulates effective marketing strategies that are impactful, executable, easily communicated, and clinically supported for areas of responsibility (product/indication/channel).
• Demonstrates ability to segment a market, select optimal target audiences and position effectively for the target segment.
• Creates high-impact promotional material that supports strategic objectives.
• Leads and manages indirect teams and external partnerships to execute key marketing initiatives.
• Continually evaluates and applies knowledge of the effectiveness (share impact/ROI) and efficiency (expense control) of promotional tactics.
• Effectively manages projects to deliver high-quality work product in a timely fashion (meets deadlines).
• Ensures that regulatory guidelines are followed.
• Maintains a working knowledge of industry information sources.
• Develops a thorough understanding and knowledge of the product, disease state, overall oncology business and challenges.
• Effectively directs market research team efforts in primary market research projects.
• Demonstrates and utilizes holistic understanding of financial planning.

Qualifications: Basic:

• Oncology expertise with 5+ years of experience including launch experience.
• Significant pharmaceutical industry experience with specialty products (10 years), including minimum 5 years of marketing experience including global.
• Oncology expertise with 5+ years of current oncology experience.
• Prior marketing launch experience.
• Must demonstrate the ability to understand medical/clinical aspects of a pharmaceutical product and application to marketing strategy.
• Bachelor's Degree.

Preferred:

• Must demonstrate strong written and interpersonal skills, as well as excellent planning and organization skills to support brand objectives.
• Must have the ability to effectively communicate and collaborate with, motivate and influence various levels/grades within the organization and outside of the organization.
• MBA and/or a scientific background.

Key Leadership Competencies:

• Demonstrates strong cross functional and cross geographical influence and leading without authority capability.
• Builds strong relationships with peers and cross functionally with partners outside of team to enable higher performance.
• Learns and adapts quickly, grasping concepts and changing course quickly where indicated.
• Raises the bar and is never satisfied with the status quo.
• Creates a learning environment, open to suggestions and experimentation for improvement.
• Embraces the ideas of others, nurtures innovation and manages innovation to reality.

Equal Opportunity Employer Minorities/Women/Veterans/Disabled