Associate Director, Global Marketing- Oncology- Multiple Myeloma

Employer
AbbVie
Location
Lake County, Illinois, USA
Posted
Feb 20, 2018
Ref
1800017
Discipline
Science/R&D, Oncology
Required Education
Bachelors Degree
Position Type
Full time
We have a critical new position in our Global Marketing & Commercial Operations group responsible for driving the launch for one of AbbVie's late stage oncology assets, venetoclax, in Multiple Myeloma.

Key Responsibilities Include:

Develops and articulates effective marketing strategies that are impactful, executable, easily communicated, and clinically supported for areas of responsibility (product/indication/channel).

Demonstrates ability to segment a market, select optimal target audiences and position effectively for the target segment.

Creates high-impact promotional material that supports strategic objectives.

Lead and manage indirect teams and external partnerships to execute key marketing initiatives

Continually evaluates and applies knowledge of the effectiveness (share impact/ROI) and efficiency (expense control) of promotional tactics.

Effectively manages projects to deliver high-quality work product in a timely fashion (meets deadlines). Ensures that regulatory guidelines are followed.

Maintains a working knowledge of industry information sources

Uses appropriate data sources to evaluate effectiveness of promotion (ROI/share impact analysis) and develop business strategy.

Effectively directs research team efforts in primary research projects.

Demonstrates and utilizes holistic understanding of financial planning.

Qualifications

Basic:

Significant pharmaceutical experience with specialty products (10 years), including minimum 5 years of marketing experience.

Must demonstrate the ability to understand medical/clinical aspects of a pharmaceutical product and its application to marketing strategy

Bachelor's Degree

Preferred:

Must have positive attitude, strong written and interpersonal skills, as well as excellent planning and organization skills to support brand objectives

Oncology and/or Launch Experience is highly desirable but not required

Must have the ability to effectively collaborate with, motivate and influence various levels/grades within the organization and outside of the organization

MBA and/or scientific background and/or Global experience would be a plus

Key Leadership Competencies:

Demonstrates strong cross functional and cross geographical influence and leading without authority capability

Builds strong relationships with peers and cross functionally with partners outside of team to enable higher performance

Learns, fast, grasps the 'essence' and can change the course quickly where indicated

Raises the bar and is never satisfied with the status quo

Creates a learning environment, open to suggestions and experimentation for improvement

Embraces the ideas of others, nurtures innovation and manages innovation to reality

Equal Opportunity Employer Minorities/Women/Veterans/Disabled