Director, Payer Marketing

Location
Sunnyvale, CA
Posted
Feb 15, 2018
Ref
2236
Discipline
Administration, General
Hotbed
Biotech Bay
Required Education
Bachelors Degree
Position Type
Full time

Pharmacyclics is committed to the development and commercialization of novel therapies intended to improve the quality and duration of life and to resolve serious unmet medical needs for cancer patients. Pharmacyclics is a wholly-owned subsidiary of AbbVie (NYSE:ABBV), a global, research-based biopharmaceutical company. Oncology is a key therapeutic area for AbbVie, with a portfolio consisting of three marketed products and a pipeline containing multiple promising new molecules that are being studied in more than 200 clinical trials for over 20 different types of cancer.

More than 1,200 Pharmacyclics and AbbVie research scientists, clinicians, marketing, operations and corporate professionals work in the San Francisco Bay Area. They combine their expertise in immuno-oncology, stem cells, and cell-signaling with their knowledge of bispecific antibodies, antibody-drug conjugates (ADCs), and covalent-inhibitor technologies to discover and develop novel cancer treatments. Together, we are striving to outsmart cancer.

To learn more about us, please visit us at http://www.pharmacyclics.com/

Pharmacyclics is seeking

Director, Payer Marketing

The Director Payer Marketing will be the in house individual responsible for implementing market access strategies, programs and tactics associated with IMBRUVICA in the US. He/she will work in conjunction with the Executive Director Market Access and broader Market Access team to identify key marketing strategies and objectives across market access channels. He/she will be responsible for executing specific promotional activities and tactics, and managing supporting efforts around payer marketing including account and field-based market access training. These efforts will include a need to coordinate cross functionally with the Market Access and Marketing teams, both in house and field based.

This individual will report directly to the Executive Director Market Access and will work closely with several departments including but not limited to US Marketing, Sales, Regulatory, Legal, and external customers. This individual will also be responsible for managing market access projects, facilitating vendor contracts, and overseeing project budgets. He/she will be responsible for leading payer marketing strategy, business planning and execution of programs and tactics. He/she will oversee vendors, contracts, and payer marketing budget. He/she will lead the development and promotional review process for key tactics and programs and ensure alignment with overall market access and commercial strategy with oversight from ED Payer Marketing.

The candidate must be able to operate in a fast paced organization, with high expectations and accountability on quality and timing of the deliverables. This is an excellent opportunity to join a high performing team committed to making a difference for the betterment of patients.

Responsibilities:

· Highly motivated and detail oriented

· Develop programs and tactics to attain strategic objectives in all areas of payer marketing

· Manage internal and external business partners, vendor contracts, and project budgets

· Oversee and manage creation and implementation of field pieces and programs, coordinate with brand leads, and meet needs of field-based sales representatives and field-based market access teams

· Assist in planning and development of access and reimbursement content for patient support programs and field based teams

· Ensure company values are met on a consistent basis

· Work closely with other departments and compliance legal departments to ensure all training responsibilities, policies, and procedures are met

Qualifications:

  • Strong verbal and writing skills
  • Proficient at Word, Powerpoint, and Excel
  • Planning and time management; ability to manage multiple projects
  • Prior marketing a plus
  • Strategic thinking
  • Position will have one or more direct reports
  • Position will require ability to influence, direct, and manage cross-functional partners
  • Position will report to ED Market Access
· Experience working in pharmaceutical industry is required

· Must have previous experience in marketing, market access, and/or payer marketing role

· 7+ years of relevant experience with increasing job responsibilities

· Direct management experience

· Evidence of strong marketing skills, project planning and organizational skills required

· Strong communication and leadership skills

· Ability to collaborate effectively across stakeholders to set direction, align work efforts, and ensure outstanding execution

· Ability to effectively manage multiple competing priorities in a fast-paced environment

· Bachelors Degree or equivalent required; Scientific degree, MBA or other advanced degree is a plus

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