MedAvail Brings on Will Misloski as Chief Marketing Officer
Published: Jul 12, 2018
MISSISSAUGA, ON, July 12, 2018 /PRNewswire/ - MedAvail announced Will Misloski as Chief Marketing Officer reporting directly to CEO Ed Kilroy. Will is a decisive marketing strategist who has specialized in growing companies by focusing on the consumer experience.
At MedAvail, Will oversees all aspects of the customer experience, data analytics and the marketing strategy. His team uses data to tell the story of how marketing activities impact the customer journey and ultimately the business.
Before joining MedAvail, Will was SVP Customer Marketing at Go Daddy, where he was responsible for the global customer marketing strategy. Under Will's direction, using the latest in marketing techniques and technologies, Go Daddy made huge strides in reducing customer churn.
Prior to Go Daddy, Will honed his marketing skills and experience to drive significant growth at both Raise and Nutrisystem and he was VP and General Manager at Orbitz. As part of the early Orbitz team, they created a world-class consumer experience, laying the foundation for the future acquisition of Orbitz Worldwide by Expedia.
Will holds a Bachelor of Science degree in Finance from the University of Illinois and a Master of Science degree in Integrated Marketing Communications from Northwestern University.
MedAvail Technologies Inc. is a healthcare technology company that has developed and commercialized an innovative Self-Serve Pharmacy Kiosk solution. The MedAvail MedCenter® supports the dispensing of prescription drugs and Over-the-Counter medications. MedAvail has deployed kiosks in the US, Canada and Switzerland in use cases that include employer sites, retail pharmacies, retail stores without traditional pharmacies, hospital emergency rooms, urgent cares, community clinics, universities and medical office buildings.
Pharmacies on a worldwide basis are identifying ways to extend their reach to gain market share. This involves optimizing current assets to include extending services within the pharmacy and implementing solutions to reduce the cost of dispense. Pharmacy business in developed countries are experiencing slow prescription growth, resulting in a drive towards gaining market share from competitors through innovative solutions. On the other hand, developing countries and markets are demonstrating accelerated growth in prescription medications, paving the way for easy deployment of The MedAvail MedCenter® as it is tailor-made to capture growth.
SOURCE MedAvail Technologies Inc.