Johnson & Johnson Taps Industry's First Tech-Savvy Chief Design Officer

Published: Mar 21, 2014

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Johnson & Johnson has reached into the tech and design worlds for its first corporate-wide chief design officer in a move to step up innovation. Ernesto Quinteros, now chief brand and design officer of Los Angeles-based Belkin International, best known for work on such technology products as iPhone and iPad cases and mobile wireless routers, will become J&J's chief design officer May 5. He'll be based at J&J's New Brunswick, N.J. headquarters, reporting to Sandi Peterson, J&J group worldwide chairman, who oversees consumer brands such as Band-Aid, Johnson's Baby Shampoo, Tylenol and Neutrogena along with the company's vision care and diabetes solutions businesses.

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