BioSpace and BayBio Launch 11th Edition of Biotech Bay Hotbed Map Campaign

2007-2008 Biotech Bay Hotbed Map (click to view)
2007-2008 Biotech Bay Hotbed Homepage (click to view)

SAN FRANCISCO, CA, August 30, 2007 – BioSpace, the leading online source for life science careers and news, along with BayBio unveiled this morning the 11th edition of the Biotech Bay™ Hotbed Campaign. The campaign features both a regional promotional Hotbed Map and also functional components to work in conjunction with the economic and workforce development initiatives of Northern California. Novartis Vaccines and Diagnostics is the campaign’s lead sponsor.

“BayBio is proud to partner once again with BioSpace on Biotech Bay, the bioscience map for Northern California,” said Matt Gardner, President of BayBio. “Through its innovation and originality, BioSpace has delivered to BayBio and the nation’s leading biotechnology cluster a truly valuable interactive and promotional community campaign that is recognized around the world.”

The iconic Biotech Bay Hotbed Map creatively displays the campaign’s member organizations and is distributed internationally. The map is fully integrated within BioSpace.com and available for download on the Biotech Bay Homepage, which maintains critical daily biopharmaceutical industry news, careers and information from the region.

The effort includes bioscience and medical device companies, service and supply providers to the community, and also research institutes, non-profit organizations and universities. Detailed online profiles of the participating organizations can be found through the Biotech Bay Homepage.

“Dating back to 1989 and currently on display in the Smithsonian, Biotech Bay is the industry’s original regional life science industry promotional map,” said Wes Crews, CEO of BioSpace. “BioSpace is pleased to provide to its community members a marketing campaign with true value that is completely integrated within the world’s leading life science Web site, BioSpace.com.”

About BioSpace
BioSpace, www.biospace.com, is globally recognized as the leading provider of career solutions and online resources and information to the life science, pharmaceutical and medical device industries. With a well-established site infrastructure and loyal online audience, BioSpace.com offers an unparalleled distribution channel for recruitment, investment, product, event and other life science industry messages. BioSpace is a subsidiary of onTargetjobs.

About BayBio
BayBio is Northern California's life science association. The organization supports the regional bioscience community through advocacy, enterprise support, and the enhancement of research collaboration. BayBio’s over 350 members include organizations engaged in, or supportive of, research, development and commercialization of life science technologies. For more information: www.baybio.org.

CONTACT:
BioSpace
Brian Vacanti
Vice President, Marketing
Phone: 817-717-1404

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