Corporate Research Group Inc. Release: Industry Forum To Discuss Profit And Growth Strategies Of Leading Pharmaceutical Companies

NEW ROCHELLE, N.Y., Jan. 26 /PRNewswire/ -- Join the nation's top pharmaceutical industry executives as they discuss how to reposition their industry for profitable growth at The Pharma Industry Forum, Thursday, June 10, 2004 in New York City. The theme of the conference is "Solid Gold Strategies for Profitable Growth."

The Pharma Industry Forum will show you how to ... Reenergize the Revenue Growth Engine, Right-Size the Sales and Marketing Team, Uncover the Product Mix of the Future, Structure Biotech Partnerships for Success, and Profit from the Medicare Drug Opportunity.

With few new blockbuster drugs on the horizon and generics eating into profits, drug companies are re-engineering their businesses to maximize return on investment. That means shaking up sales and marketing, revamping product portfolios, seeking partnerships with promising biotech companies, and squeezing out efficiency in every aspect of their operations.

"Pharmaceutical business strategies have to change," said Carl Mercurio, president of Corporate Research Group, Inc. "The Pharma Industry Forum will provide drug manufacturers with the tools they need to develop the right strategies-not only to survive the current downturn but to thrive in an increasingly complex business environment.

More than 200 industry executives are expected to attend The Pharma Industry Forum from leading pharmaceutical companies, Wall Street and the investor community, physician groups, hospitals, pharmacy benefit management companies, employers, payers, benefit consultants, managed care organizations, HMOs, and PPOs.

The event is coordinated by Corporate Research Group Inc., a leading publisher of healthcare newsletters and organizer of industry conferences. For more information on how to register for the meeting or sponsor, contact Reena Joseph, conference coordinator, at 914-235-6000, ext. 20 or e-mail pharmaforum@corporateresearchgroup.com.

Corporate Research Group Inc.

CONTACT: Reena Joseph of Corporate Research Group Inc., +1-914-235-6000

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