Looks Matter More Than Reputation When It Comes to Trusting People With Our Money, University of Warwick Study

Published: May 16, 2012

Our decisions to trust people with our money are based more on how they look then how they behave, according to new research from the University of Warwick. In a paper recently published in the PLoS One journal, researchers from Warwick Business School, the University College London and Dartmouth College, USA, carried out a series of experiments to see if people made decisions to trust others based on their faces

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