ENT Surgery Microscopes Market: Increase in awareness about the advantages of ENT surgery microscopes to drive the growth of the market
ENT Surgery Microscopes Market - Introduction
Surgical microscope helps a surgeon to achieve optimal surgical outcome through high quality optical images. Ear, nose, and throat (ENT) specialists use ENT microscopes to carry out routine surgical procedures. ENT surgery microscopes play an important role in helping surgeons to perform a surgery by viewing the surgical site precisely. During ENT surgery, navigating the anatomy through complex structures and deep channels becomes difficult without proper illumination. Therefore, illumination and magnification play a significant role in ENT surgery and are absolutely essential to carry out the procedure by locating the surgical site properly and without damaging the nearby organs or tissue. Key factors considered while using ENT microscopes are illumination, magnification, resolution, free-floating suspension, focus, and portability.
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ENT Surgery Microscopes Market – Competitive Landscape
Prominent players operating in the global ENT surgery microscopes market are Olympus Corporation, Carl Zeiss Meditec AG, Haag-Streit Group, Labo America, Inc., ATMOS MedizinTechnik GmbH & Co. KG, Leica Microsystems, Seiler Instrument, Inc., Karl Kaps GmbH & Co. KG, Takagi Ophthalmic Instruments Europe Ltd., and Optofine Instruments, among others.
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Olympus Corporation
Launch of new products is a key strategy adopted by the company to increase market share. For instance, in September 2017, Olympus Corporation launched ORBEYE Surgical Microscope, based on latest advances in 4K 3D video technology, in Japan and America. The product was developed by Sony Olympus Medical Solutions, Inc., a joint venture between Sony Imaging Products & Solutions, Inc. and Olympus Corporation. The company focuses on developing technological advanced microscopes that produce high-resolution stereoscopic images.
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Leica Microsystems
Leica Microsystems manufactures microscopes and scientific instruments for analysis of various microscopic structures having application in life science research, medical microscopy and other fields. In October 2018, Leica Microsystems launched PROVIDO multidisciplinary surgical microscope at the American Academy of Otolaryngology, thereby expanding its product portfolio and offering technological advanced microscopic systems to ENT and spine surgeons.
Carl Zeiss Meditec AG
Carl Zeiss Meditec AG offers pioneering technologies for various surgical applications. Key applications of products offered by the company are ophthalmology & optometry, neurosurgery, dentistry, ENT, gynecology and others. ZEISS EXTARO 300, ENT surgery microscope is one the major products offered by the company in the market. The microscope can be sued for tympanoplasty, transoral laser surgery, myringotomy, mastoidectomy and stapedectomy.
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ENT Surgery Microscopes Market – Dynamics
Increase in awareness about the advantages of ENT microscopes high demand for minimally invasive ENT surgeries, and increase in the number of ENT surgical procedures in health care centers are the major factors projected to boost the growth of the global ENT surgery microscopes market. Additionally, growing popularity of minimally invasive ENT surgeries such as transoral robotic surgery (TORS), endoscopic sinus surgery, tonsillectomy, septoplasty, endoscopic skull base surgery, and laryngeal surgery has led to increase in demand for ENT microscopes, especially in developed countries in North America. Furthermore, rise in availability of ENT microscopes is also expected to support the growth of the market.
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