Behavioral Rehabilitation Market: Changing perception of people toward behavioral rehabilitation is a key driving factor

People may get into various behavioral addictions owing to numerous reasons, which can seriously affect their health and well-being from a long-term perception. Most of the addictions might not withdraw on their own. In order to determine such problems, highly dependable methodologies are required. Behavioral rehabilitation is a wildly used methodology to recover patients from behavioral addictions. Behavioral addictions are same as substance misuse addictions, and usually, require the individual to undergo different methodological courses along with medications. Behavioral rehabilitation activities are prescribed for a long period. Rehabilitation therapy is provided by professionals who understand specific addictions. Behavioral rehabilitation helps to overcome from problems in relationship, mental conditions such as depressive disorder and severe behavior problems and physical health which affects the behavior of an individual. Anxiety and depression are direct emotional outputs linked to behavioral addiction, and effective rehabilitation therapies are required to cure them. Shopping addiction, gambling addiction, pornography addiction, video game addiction, binge eating, exercise addiction, fasting, internet addiction, etc. are the common types of behavioral addiction, and to treat such addictions, rehabilitation programs are required.

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Changing perception of people toward behavioral rehabilitation is a key driving factor, fueling the growth of the behavioral rehabilitation market throughout the globe. Public or societal acceptance of behavioral disorders has been growing gradually and has inspired patients to pursue treatment for behavioral addictions. Individuals suffering from behavioral disorders are no more hiding or hesitant to discuss their psychological health issues, which is acting as a key driver of adoption of behavioral rehabilitation treatment options.

The global behavioral rehabilitation market can be segmented based on treatment, indication, health care setting, and geography. Based on treatment, the global behavioral rehabilitation market can be categorized into drugs and counselling therapy services. The drugs segment can be further categorized into antidepressants, antipsychotics, mood stabilizers, hypnotics, and others (stimulants, anxiolytics), while the counselling therapy services segment can be bifurcated into cognitive behavioral therapy, aversion therapy, system desensitization, hypnotherapy, and others. The cognitive behavioral therapy sub-segment can be divided into rational emotive behavior therapy and dialectical behavior therapy. Based on indication, the global behavioral rehabilitation market can be categorized into anxiety disorders, substance abuse, depression, general stress, and others. In terms of health care setting, the global behavioral rehabilitation market can be classified into inpatient, residential, and outpatient. Growing awareness of the available treatment options and rising prevalence of behavioral disorders are the major driving factors of the global behavioral rehabilitation market. Increasing government initiatives, such as, Mental Health Services Association and Substance Abuse Grants and The Affordable Care Act, are anticipated to boost the growth of the behavioral rehabilitation market during the forecast period. Technological modernization and rapid urbanization have resulted in a substantial growth in behavioral disorders. People in the age group of 16-25 years are more susceptible to addictions such as alcohol, food, drugs, and become socially dysfunctional.

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Based on geography, the global behavioral rehabilitation market can be categorized into five major regions, viz. North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. North America dominated the global behavioral rehabilitation market due to availability of better treatment options and rapid changes in lifestyle among the people. Moreover, increasing addiction of bad habits such as drug, smoking, and alcohol among youngsters is expected to fuel the growth of behavioral rehabilitation market in North America. Europe holds the second leading share of the global behavioral rehabilitation market owing to factors, such as, availability of advanced treatment facilities and skilled medical professionals, along with rising adoption of advanced technology in the behavioral rehabilitation industry comprising record keeping software.

Key players operating in the global behavioral rehabilitation market include Springstone, Inc., American Addiction Centers, Magellan Health, Inc., Haven Behavioral Healthcare, Inc., Universal Health Services, Inc., PsychSolutions, Inc., CRC Health, Behavioral Health Group,  Acadia Healthcare, and Aurora Behavioral Health System.

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This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

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The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

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