IMS Health Introduces Cloud-Based Life Sciences Solution To Strengthen Customer Engagement, Local Sales Productivity
8/6/2014 10:59:10 AM
DANBURY, Conn.--(BUSINESS WIRE)--IMS Health (NYSE:IMS) today announced the immediate availability in the U.S. of Nexxus Mobile Sales—the first complete cloud-based sales performance solution for life sciences. Nexxus Mobile Sales helps companies implement national brand strategies at local levels by combining continuously updated industry and customer data with expert decision-support tools for sales reps.
In today’s complex healthcare environment, where signals often conflict, Mobile Sales gives life sciences commercial organizations a new app on top of existing CRM systems for driving real-time, intelligent local customer engagement.
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