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Reproductive Health Science Ltd Launches Pre-Implantation IVF Screening Kit EmbryoCellect™


7/2/2014 8:56:41 AM

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Adelaide, July 2, 2014 - (ABN Newswire) - Australian IVF-focussed company Reproductive Health Science (ASX:RHS) ("RHS") is pleased to advise Managing Director and CEO Dr Michelle Fraser has launched its lead product, EmbryoCellect(TM) at an international forum for reproductive medicine and embryology in Munich, Germany.

RHS is one of 134 exhibitors at the 2014 European Society of Human Reproduction and Embryology Conference (ESHRE) which is a key forum for the IVF community attended by more than 8,500 international delegates. ESHRE runs from 29 June until 2 July 2014. (http://www.eshre2014.eu)

Commenting from Munich, Dr. Fraser said: "There has been real interest in the EmbryoCellectTM product driven by the inc reasing awareness and use of Pre-Implantation Genetic Screen (PGS) during the IVF process and the clinical data demonstrating its positive effects on IVF success rates.

"We are encouraged by the positive response EmbryoCellect is receiving from both IVF clinics and distributors."

EmbryoCellect(TM) is a kit that has an immediate application to improve the success rate of In-Vitro Fertilisation (IVF). Following 10 years of research and development, RHS has developed this test specifically to assess embryos for chromosomal number prior to implantation as part of an IVF cycle.

Media Coverage

The Company is also pleased to provide a link to a news piece which highlighted RHS' EmbryoCellect(TM) product and its potential to provide a greater chance of IVF success. Click here to view: http://www.youtube.com/watch?v=eYM6wKjV_HQ

Managing Director and CEO Dr Michelle Fras er also featured on The Today Show where the significant benefits of EmbryoCellectTM were highlighted. Click here to view: http://www.jumpin.com.au/show/today/videos/3638371869001

To view the release, please visit: http://media.abnnewswire.net/media/en/docs/77518-ASX-RHS-682779.pdf

WEB: Launches Pre-Implantation IVF Screening Kit EmbryoCellect (TM)

About: Reproductive Health Science Ltd

Reproductive Health Science Ltd (ASX:RHS) is an advanced biotech company that has successfully developed a test to assess embryos for chromosomal abnormalities prior to implantation as part of an of In-Vitro Fertilisation (IVF) cycle. The two component system has an immediate application to improve the success rate of IVF. The Company’s lead product "embryo select" is aimed at improving health and research outcomes through the application of its frontier technologies with the initial primary focus of improving IVF success. The Company will launch this product in mid-2014 and anticipates first sales within the calendar year.

Contact:
Dr Michelle Fraser
CEO and Managing Director
Reproductive Health Science Ltd
Tel: +61-8-8152-9380
E-mail: michelle.fraser@rhsc.com.au

Simon Hinsley
Investor Relations
Tel: +61-401-809-653
E-mail: simon@nwrcommunications.com.au

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