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Axxess Pharma, Inc. Becomes Primary Sponsor Of NASCAR Sprint Cup Driver Cole Whitt



6/19/2014 9:31:27 AM

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TORONTO, ON--(Marketwired - June 19, 2014) - Axxess Pharma Inc. (PINKSHEETS: AXXE), a specialty pharmaceutical and nutritional supplements company, is pleased to announce through its wholly-owned subsidiary, AllStar Health Brands Inc., that it has partnered with BK Racing, LLC, Cole Whitt Racing, LLC and Wide-Open Sports Marketing, Inc. Axxess Pharma will serve as primary sponsor of the No. 26 BK Racing NASCAR Sprint Cup Series ("NSCS") Toyota Camry. AllStar Health Brands high demand TapouT Muscle Recovery product will be fully branded on the Hood, Upper Rear Quarter Panels, TV Panel and below Roof Number.

With over 75 million NASCAR fans and an average attendance at a NASCAR event of nearly 100,000, this sponsorship gives AllStar Health Brands huge exposure to a great fan base. To view NASCAR's website, please visit: http://www.nascar.com/en_us/sprint-cup-series.html.

Dr. Daniel Bagi, President of AllStar Health Brands, stated, "We are excited to expand the reach of our all natural TapouT sports brand, to NASCAR's highly engaged and brand-loyal consumers. NASCAR, specifically Cole Whitt and BK Racing are a natural fit for the promotion of our company and our high demand TapouT product line."

Cole Whitt of Cole Whitt Racing, LLC, stated, "We are honored to have Axxess Pharma as our primary sponsor for the remainder of 2014. Their TapouT Muscle Recovery product is a perfect fit for our BK Racing crew. We look forward to promoting the product at all of our NASCAR races and branding the product through Facebook, Twitter, & our Official Cole Whitt URL: http://colewhitt.com/."

Cole Whitt further stated, "Next week, the NASCAR Sprint Cup Series will take on the first of two road course races this season, as they turn both left and right on the 1.99-mile Sonoma Raceway on Sunday, June 22. On Friday, June 20, coverage will kick off with two practice sessions (3 p.m. EDT and 6:30 p.m. EDT) on FOX Sports 1. Coverage will continue on FOX Sports 1 with qualifying on Saturday afternoon at 1:30 p.m. EDT. The Toyota / Save Mart 350 will be broadcast on TNT MRN Radio and SiriusXM NASCAR Radio beginning at 3 p.m. EDT on Sunday, June 22. Fans can visit BKRacing.com, or follow the team on Facebook (facebook.com/BKRacing2383) or twitter (@BKRacing_2383) for the latest news and updates."

About Axxess Pharma Inc.: Axxess Pharma Inc. is a Nevada Corporation operating through its wholly owned Canadian Subsidiary: Axxess Pharma Canada Inc., headquartered in Toronto. Axxess is a specialty Health Care Products Company dedicated to improving health and quality of life by offering select medicines, nutritional supplements and over the counter remedies all across the Americas. Axxess's goal is to bring additional products to the market and provide new, innovative options for better health spanning areas such as high cholesterol, blood pressure, acute pain -- to optimal health management through improved nutritional supplements. To learn more about our new products TapouT Extreme Muscle Growth and TapouT Muscle Recovery, please visit: http://buytapoutme.com and http://www.tapoutmusclerecovery.com.

For more information, please visit www.axxesspharmainc.com, or contact Investor Relations at (973) 351-3868.

About BK Racing and NASCAR®

BK Racing is a NASCAR® Sprint Cup Series team headquartered in Statesville, N.C. Founded in 2012, BK Racing has a staff of over 80 employees who work to field the No. 23, No. 26 and No. 83 entries of Alex Bowman, Cole Whitt, and Ryan Truex. The 2014 racing season marks BK Racing's third consecutive full-time season in the NASCAR® Sprint Cup Series. The combined revenue of BK Racing's sponsorship exceeds $100 billion. The team's roster of primary sponsor partners includes Burger King, Borla Exhaust, Dr. Pepper/Snapple Group, Lipman Produce, Speed Stick/Colgate-Palmolive, Axxess Pharma Inc, VooDoo BBQ & Grill, Scorpyd Crossbows, Iowa Chop House, and Toyota Motor Company. To learn more about BK Racing, please visit www.BKRacing.com.

NASCAR® is a registered trademark of the National Association for Stock Car Racing, Inc.

About TapouT: TapouT is a lifestyle brand that has been at the forefront of Mixed Martial Arts since its inception in 1997. The label is rapidly growing into other sports and categories, offering merchandise for men, women and kids. TapouT has endorsed high-profile professional athletes who compete in sports such as basketball, football, baseball, stock car racing, and most famously, MMA. TapouT is sold in sporting goods stores, specialty retailers and online. For updates and more information, please visit TapouT.com.

https://www.facebook.com/TapouT
https://twitter.com/TapouT
http://www.youtube.com/tapout

Safe Harbor Statement
Statements about the Company's future expectations and all other statements in this press release other than historical facts, are "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, Section 21E of the Securities Exchange Act of 1934, and as that term is defined in the Private Securities Litigation Reform Act of 1995. The Company intends that such forward-looking statements be subject to the safe harbors created thereby.

The above information contains information relating to the Company that is based on the beliefs of the Company and/or its management, as well as assumptions made by any information currently available to the Company or its management. When used in this document, the words "anticipate," "estimate," "expect," "intend," "plans," "projects," and similar expressions, as they relate to the Company or its management, are intended to identify forward-looking statements. Such statements reflect the current view of the Company regarding future events and are subject to certain risks, uncertainties and assumptions, including the risks and uncertainties noted. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove to be incorrect, actual results may vary materially from those described herein as anticipated, believed considered in light of the accompanying meaningful cautionary statements herein. Factors that could cause results to differ include, but are not limited to, successful performance of internal plans, the impact of competitive services and pricing and general economic risks, estimated, expected, intended or projected. In each instance, forward-looking information should be and uncertainties.


Contact:
Investor Relations
Taylor Capitol, Inc.
Stephen Taylor
(973) 351-3868
staylor@TheStockAlerts.com
www.TheStockAlerts.com

Media Relations:
Jamie Schnee - PR
Nutritional Products International
(561) 544-0719
jamies@inhealthmedia.com



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