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Probi to Launch Gut Health Product in Morocco With Botanic Pharma



8/15/2013 10:05:20 AM

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LUND, Sweden--(BUSINESS WIRE)--Regulatory News: Probi (STO:PROB) has signed a distribution agreement with Botanic Pharma, based in Casablanca, Morocco for the distribution of Probi´s gut health product, Probi Digestis®. The Product will be launched in Morocco in Q1 2014 under the brandname I.B.S. Probi Digestis®. The gastro intestinal health market in Morocco is growing and sales of today is approximately 35 MEUR. I.B.S. Probi Digestis® will be marketed by Botanic Pharma targeting GPs and Gastroenterologists as well as to consumers via retail drug stores and pharmacies.

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