Your Online Brand; Building and Managing an Effective Reputation on the Internet  
10/9/2007 4:16:39 PM

By Priscilla March -- Most students have already Googled their own name. Employers considering you for employment will probably Google you, too, using name searches as well as deep web searches to gain insight on you. These approaches mean that when employers find you online, you need to make a great impression. For, as savvy job seekers know, their online presence is their "professional brand." Your presence online can take multiple forms. Let's take a look at the major ones. Read full article below.