Prime Therapeutics' Chief Customer Experience Officer, Ingrid Lindberg, Presents at America's Health Insurance Plans Institute  
6/12/2013 10:27:10 AM

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ST. PAUL, Minn., June 12, 2013 /PRNewswire/ -- Ingrid Lindberg, chief customer experience officer at Prime Therapeutics (Prime), a leading pharmacy benefit manager, is presenting today on "Enhancing the Consumer Experience with Health Plans." She is speaking at the first Consumer Experience Forum offered by America's Health Insurance Plans (AHIP) Institute in Las Vegas.

The Consumer Experience Forum showcases industry experts, like Lindberg, who will offer strategies and best practices to help drive customer experience innovation.

Lindberg, a veteran customer experience leader, will share her expertise on the importance of aligning customer touch points and communicating a consistent and intentional experience.

"Prime is committed to helping people feel better and live well. It's important that we ensure that our members have a superior customer experience every time they interact with us," said Lindberg. "Numerous studies prove a well-planned and executed customer experience strategy helps build long-term, positive relationships with members and drives loyalty."

As Prime's chief customer experience officer, Lindberg develops and oversees the implementation of the organization's customer experience strategy, addressing how Prime engages and serves its members. Her role ensures Prime's members have the best pharmacy experience possible and that the voice of the customer drives every decision at Prime.

To read Lindberg's insight about the customer experience, visit Prime Therapeutics Industry Insights.

About Prime Therapeutics
Prime Therapeutics LLC (Prime) helps people get the medicine they need to feel better and live well. Prime manages pharmacy benefits for health plans, employers, and government programs including Medicare and Medicaid. The company processes claims and delivers medicine to members, offering clinical services for people with complex medical conditions. Headquartered in St. Paul, Minn., Prime serves more than 21 million* people. It is collectively owned by 13 Blue Cross and Blue Shield Plans, subsidiaries or affiliates of those plans. Prime has been recognized as one of the fastest-growing private companies in the nation.

For more information, visit or follow @Prime_PBM on Twitter.

*Effective July 1, 2013.

SOURCE Prime Therapeutics

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