Otsuka Pharmaceutical Co., Ltd. is Deploying egedim Relationship Management’s Award Winning* Mobile Intelligence Software as a Service (SaaS) CRM Solution  
11/17/2011 11:10:27 AM

PARIS--(BUSINESS WIRE)--Cegedim Relationship Management, the world’s leading provider of Life Sciences-specific customer relationship management (CRM) solutions, today announced that Otsuka Pharmaceutical Europe Ltd. is deploying Mobile Intelligence SaaS as its next-generation CRM solution in 9 countries, including the top 5 countries in Europe. The agreement includes Mobile Intelligence Key Account Management (KAM), Key Opinion Leader (KOL) and Configuration and Administration Tools; OneKey, the world-leading healthcare professional database; help desk and training services; and Analyzer for dynamic reporting and actionable analytics. In addition, in early 2012 Mobile Intelligence for iPad will be rolled out across nine countries in Europe.