Case Western Reserve University Spinoff Looks to Commercialize "Cryo-Imaging" Technology  
9/6/2011 8:56:16 AM

A Case Western Reserve University spinoff is planning to commercialize its high-resolution imaging technology that allows preclinical researchers to see the exact location of single cells and displays the information in a three-dimensional reconstruction of a mouse. Mayfield Village, Ohio-based BioInVision is kicking off the formal marketing launch of its “cryo-imaging” service at the World Molecular Imaging Congress this week in San Diego, president Debashish Roy said. The technology is so sensitive that it allows researchers to drill down to view the location of single cells in an animal’s particular organ. That level of detail is desirable to pharmaceutical and stem cell researchers who’d like to see exactly how the substances they’re studying are distributed in the body.