Marketing Manager – (Wilmington, DE) - Wilmington, DE | Biospace
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Marketing Manager – (Wilmington, DE)

AstraZeneca Pharmaceuticals LP

Wilmington, DE
Posted Date:
Position Type:
Full time
Job Code:
Required Education:
Bachelors Degree
Areas of Expertise Desired:

Job Description

Location:Wilmington, Delaware, United States
Job reference: R-009557

Posted date: Jun. 24, 2017

At AstraZeneca every one of our employees makes a difference to patient lives every day. Each and every one of us believes that science has the ability to change lives and that to deliver this takes many people with many skill sets. When we deliver a life-changing medicine, that success comes from the combined efforts of all of our people. As a Marketing Manager, in Wilmington, DE, you’ll play a pivotal role in channeling our scientific capabilities to make a positive impact on changing patients’ lives.

Main Duties and Responsibilities

The Marketing Manager contributes to the development of marketing plans to maximize the value of AstraZeneca's portfolio and pipeline. The Marketing Manager is responsible for working with the Brand Leadership team to develop and measure aspects of the brand strategy with a specific focus on opportunity assessments and brand positioning.

In this exciting role, you will have the opportunity to lead the execution of the consumer multichannel tactical marketing plan for FARXIGA. This position will work closely with Global Commercial Operations to support aspects of our messaging and execution to patients including in-office promotion, digital, social and other DTC channels. You will collaborate with the Associate Directors to define and facilitate development of the brand’s promotional plan and programs, and ensure their consistency with brand strategy, and partner with Business Insights and Market Research Team to define success metrics and analyze performance programs. You’ll also collaborate with other functional areas and lead the review process to ensure legal/regulatory compliance and medical accuracy of all marketing materials, while participating in the annual operational planning process by shaping the tactical plan and budget required to achieve the brand’s stated objective.


Essential Requirements

  • Demonstrated ability to lead without authority
  • BS degree
  • Ability to manage complex projects
  • Ability to gauge the feasibility, impact and risks of proposed programs
  • Comfort operating in a highly regulated environment and industry
  • Strong communication and interpersonal skills
  • 3-5 years of pharmaceutical or related experience OR
  • 3-5 years of marketing experience, 1-2 yrs in pharmaceutical industry
Desirable Requirements
  • Pharmaceutical experience in Diabetes
  • Advanced degree
  • Prior consumer/ consumer media experience

Next Steps – Apply today!

To be considered for this exciting opportunity, please complete the full application on our website at your earliest convenience – it is the only way that our Recruiter and Hiring Manager can know that you feel well qualified for this opportunity. If you know someone who would be a great fit, please share this posting with them.

AstraZeneca is an equal opportunity employer. AstraZeneca will consider all qualified applicants for employment without discrimination on grounds of disability, sex or sexual orientation, pregnancy or maternity leave status, race or national or ethnic origin, age, religion or belief, gender identity or re-assignment, marital or civil partnership status, protected veteran status (if applicable) or any other characteristic protected by law. AstraZeneca only employs individuals with the right to work in the country/ies where the role is advertised.